Vertical/Business Head - Digital Marketing Agency

Our client is a Leading Digital Marketing Agency which started its journey 20 years go in the world of Marketing a creative-led advertising and communication agency that crafts compelling brand stories across digital, print, video, and experiential platforms. With a strong legacy of delivering bold ideas backed by intelligent design and strategic thinking, we partner with brands to shape narratives that resonate and convert.

Role Overview

We are looking for a seasoned and enterprising Vertical Head / Business Head to lead growth for one of our key verticals. This is a high-impact leadership role for someone who can combine strategic thinking, business development, and team mentorship to drive revenue and expand our client portfolio.

Key Responsibilities

Strategic Growth & Business Expansion:

- Develop and execute business strategies to acquire new clients and expand into new industry verticals.

- Identify and tap into market opportunities to scale the agencys reach and influence.

Client Acquisition & Relationship Management:

- Leverage industry relationships and networks to drive new business opportunities.

- Build and maintain senior-level relationships with key clients and prospects.

Team Leadership:

- Lead, mentor, and grow a team of account managers, planners, and creative partners.

- Set clear performance objectives and foster a high-performing, collaborative culture.

Market Intelligence & Strategy:

- Analyze market trends, competitor activity, and client behavior to refine vertical-specific strategies.

- Work with internal stakeholders to develop go-to-market plans and positioning for different verticals.

Cross-Functional Collaboration:

- Work closely with the creative, planning, media, and digital teams to ensure seamless service delivery.

- Ensure the team consistently meets client expectations and quality benchmarks.

Requirements:

- 12+ years of experience in business development, client servicing, or strategy within an advertising or creative agency.

- Proven ability to lead verticals or business units with revenue ownership and team management.

- Strong industry connects with the ability to open doors and convert leads into long-term clients.

- Deep understanding of advertising, brand strategy, integrated marketing, and client dynamics.

- Excellent leadership, communication, and presentation skills.

- Entrepreneurial mindset with a passion for growth, ownership, and outcomes.

What We Offer:

- A leadership role with autonomy, authority, and visibility

- Opportunity to scale a business vertical within a growing, creatively driven agency

- A passionate and energetic team that values innovation, originality, and impact

- Competitive compensation and performance-linked incentives