Description:

About VAYUZ.

We are an Engineering company with leading capabilities in Digital Transformation, Internet-related services and products, Data Science, Development Operations, Product as a Service, Technology Consulting, and Software Engineering.

NSE giants trust us as a digital transformation partner, and we have a proven track record in providing customized digital solutions across industry segments.

Were looking for a driven and strategic Senior Consultant (Demand Generation) to join our 100x team at VAYUZ Technologies! If youre passionate about B2B marketing, lead generation, and building global business pipelines, this role is made for you.

Youll play a key part in researching target markets, engaging decision-makers, executing outreach campaigns, and driving measurable growth across global regions.

Roles & Responsibilities:

Research & Prospecting:

- Own account-based marketing (ABM) strategy for global markets.

- Research and design account-based marketing strategies to engage global decision-makers (CXOs, CTOs, HR leaders).

- Leverage AI tools for lead scoring, prospect prioritization, and industry insights.

Outreach & Engagement:

- Drive multi-channel outreach: LinkedIn, email, calls, webinars, and events.

- Lead the design of email nurturing sequences to convert early prospects into sales opportunities.

- Mentor colleagues / peers on outreach best practices, especially email personalization and follow-ups.

Campaign Execution & Content:

- Collaborate with Content / Design teams to design end-to-end email strategies (templates, newsletters, automated workflows).

- Run A/B tests and AI-driven personalization for subject lines, CTAs, and copy optimization.

- Distribute and track social media and email campaigns for maximum reach.

CRM Hygiene & Reporting:

- Ensure CRM discipline: complete and accurate data on all leads.

- Track KPIs: MQLs, SQLs, demos, pipeline value, and email performance metrics.

- Present campaign insights and ROI to leadership.

- Lead and own end-to-end demand generation campaigns targeting prospects for VAYUZs service portfolio (AI Inclusive Digital Engineering, Product Engineering, DXD, RAPYD Talent Solution, Bitovn Suite).

Key Performance Indicators (KPIs):

- 70100 qualified leads per month (MQLs).

- 60+ sales-qualified opportunities (SQLs) per quarter.

- 1520 demos booked per month for Business.

- 100% CRM hygiene with timely updates.

- Campaign ROI improvements via automation and AI-driven optimization.

- Contribution to quarterly pipeline growth in line with 100x SBU targets.

What Were Looking For:

- 2 - 5 years of proven experience in B2B demand generation for IT Services, or Digital Engineering Solutions.

- Strong expertise in LinkedIn Sales Navigator, HubSpot (or similar CRMs), marketing automation tools, and AI-powered productivity tools (e.g , Apollo, Outreach, ChatGPT, AI-driven analytics).

- Track record of converting outreach into sales-qualified leads (SQLs) and demos for services / solutions.

- Experience in designing multi-touch campaigns using AI-enhanced personalization.

- Data-driven mindset with ability to analyze and present campaign ROI.

- Excellent communication and mentorship skills, with the ability to guide junior team members.

- Adaptability to thrive in a fast-growing, global-facing environment.