Tradologie.com - Head - Digital Marketing

Location-6th Floor, Tower-B, Green Boulevard, Rasoolpur Nawada, Industrial Area, Sector 62, Noida, Uttar Pradesh 201301.

Job Description:

- Lead the marketing team with a focus on driving company growth, managing a dedicated group of professionals, and fostering a culture of excellence and professionalism.

- Understand the industry that Tradologie.com is part of, the Segment dynamics and devise brand communication strategy accordingly.

- Brand Custodian of Tradologie who ensures that Tradologie Brand guidelines are adopted in every piece of communication that goes out internally or externally.
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Maintains all critical Brand, Marketing and Sales related documents.

- Provide updates at regular intervals for the rest of the company to use for their marketing, sales roles.

- Play a key role in creating any Brand led decks created by Tradologie for its own marketing & sales requirements from its credentials decks to pitch decks.

- Strategize plans for SEO, SMO, Content and Creative Teams and Oversee Execution to Delivery Results.

- Drive engagement through organic and inorganic measures.

- Provide creative ideas for content marketing and update website.

- Conceptualize, monitor and critically evaluate the success of campaigns executed.

- Be actively involved in all digital marketing efforts.

- Personally Manage the PPC Campaigns of the company to Ensure Maximum Results at the lowest cost.

- Develop an affiliate marketing network and Bloggers to promote the platform domestically and in 100 different countries for optimal brand positions.

- Managing the ORM of the company.

- Develop monthly and quarterly roadmap for the digital team and provide growth plan to management.

Skills Set Requirement:

- Strong verbal communication skills for articulating ideas.

- Excellent written communication skills for producing high quality content for website & Social Media.

- Attention to detail and accuracy.

- Proven experience as Digital Marketing need- or similar role.

- Excellent understanding of digital marketing concepts and best practices.

- Ability to work independently and flexibly.

- Perfect knowledge of web analytics tools ( Google Analytics, Net Insight, Web Trends etc.