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337
Applications:  165
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Job Code

1598063

Toolsvilla - Senior Manager - Marketing & Content Strategy

Posted 3 months ago

What we do:


Toolsvilla is Indias fastest growing B2B eCommerce Marketplace.


Our proprietary technology platform coupled with strong network effects have allowed us to acquire 2,00,000+ customers and partner with 1500+ sellers across India successfully.


Toolsvilla is backed by top American investors and our mission is to digitise and transform how businesses discover, engage, and transact online.

Role Overview:


We are seeking a dynamic Senior Manager Marketing & Content Strategy to lead Performance marketing, branding and content strategy across all digital channels.

Key Responsibilities:


- Develop and execute an integrated marketing strategy combining brand, content, and digital channels to achieve business goals.


- Lead content creation for web, app, email, social media, product marketing, and thought leadership.


- Oversee digital marketing efforts, including Seo, Sem, paid ads, retargeting, and marketing automation.


- Optimize organic and paid campaigns based on data-driven insights to maximize reach, engagement, and conversions.


- Manage the brand voice, storytelling, and visual identity across all platforms.


- Collaborate with product, sales, partnerships, and design teams to deliver cohesive campaigns.


- Track, analyze, and report on marketing performance metrics to continuously refine strategies.

Key Skills & Experience:


- 7+ years in marketing, digital marketing, or content strategy, preferably in B2B eCommerce, SaaS, or tech startups.


- Strong expertise in performance marketing, Seo/Sem, social media, and content marketing.


- Proven ability to run integrated multi-channel campaigns that drive growth.


- Excellent leadership, project management, and cross-functional collaboration skills.


- Data-driven mindset with strong analytical skills and ROI-focused execution.

Location:


Hybrid/ Delhi/ Durgapur/ Kolkata.


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Posted By

Job Views:  
337
Applications:  165
Recruiter Actions:  0

Job Code

1598063

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