Team Pumpkin - Copy Lead - Content Creation

About Us:.

Team Pumpkin is a vibrant and forward-thinking marketing agency committed to producing compelling and effective campaigns.

We are looking for a talented and strategic Copy Lead to join our creative team.

This is an opportunity to work in a dynamic environment where your words will shape the voice of leading brands.

Role & Responsibilities:

- As the Copy Lead, you will be the primary architect of messaging and tone for our client's brands.

- You will be responsible for crafting persuasive, engaging, and consistent content across multiple platforms.

Your key responsibilities include:

Strategic Direction & Ideation:.

- Lead brainstorming sessions to conceptualize ideas and develop strategic copy directions.

- Collaborate with cross-functional teams to ensure messaging aligns with business objectives and user engagement goals.

- Develop creative concepts that resonate with the target audience and elevate the brand narrative.

Content Creation & Quality Control:

- Write clear, compelling copy for digital campaigns, social media, websites, blogs, and more.

- Supervise and mentor junior copywriters, ensuring consistency and accuracy across all written materials.

- Edit and refine copy created by the team, maintaining brand voice and tone.

Client Engagement & Communication:

- Attend client meetings and contribute to presentations and pitches.

- Provide strategic guidance on content and messaging to clients.

- Act as a brand ambassador, ensuring that the written word reflects the client's vision, goals, and voice.

- Manage client feedback and collaborate closely with project managers to meet deadlines and expectations.

Team Development & Leadership:.

- Manage and nurture the copywriting team, fostering creativity and collaboration.

- Conduct regular team reviews and provide constructive feedback.

- Train and develop the team on best practices and evolving content trends.

Industry Awareness & Trends:

- Keep up to date with the latest trends in copywriting, digital content, and pop culture.

- Continuously analyze and adapt strategies based on emerging industry standards.

Skills & Experience Required:

- Minimum of 4 years of experience in copywriting, content creation, or a related field within digital media and advertising.

- Strong portfolio showcasing versatility and creativity in copywriting.

- Proven leadership experience managing a copywriting team.

- Excellent communication and presentation skills.