Specialist - Meta Advertisements

Key Responsibilities:

- Develop, implement, and manage SEO strategies to improve organic search rankings and drive traffic.

- Conduct keyword research, site audits, and competitor analysis to optimize website content and structure.

- Plan, create, and manage Meta (Facebook & Instagram) advertising campaigns to maximize ROI.

- Monitor, analyze, and report on campaign performance using relevant tools and platforms.

- Collaborate with content and marketing teams to align SEO and paid advertising strategies.

- Stay up-to-date with the latest trends and best practices in SEO and digital advertising.

Key Requirements:

- Proven experience in SEO and Meta Ads (Facebook & Instagram Ads) management.

- Strong knowledge of SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).

- Expertise in creating, managing, and optimizing Meta ad campaigns with a focus on conversions.

- Analytical mindset with the ability to interpret data and make data-driven decisions.

- Excellent communication and organizational skills.

- Ability to work under tight deadlines and manage multiple projects