Simplotel Technologies Reviews by Employees

Customer Success Manager

Company Profile Simplotel is a Bangalore based, Software-as-a-Service (SaaS) company helping over 3,000 hotels across 26 countries grow their direct business. We are powering e-commerce for some of the largest hotels in India. The name Simplotel comes from a combination of Simple and Hotel - our mission is to Simplify the life of hoteliers through technology. Simplotel is a 'Shopify for Hotels', was founded in October 2013 and is funded by Go-MMT - India's largest Online Travel Agency. Simplotel was awarded the best startup in travel & hospitality for 2021 by Startup India, an initiative of the Union Ministry of Commerce & Industry in India. (https://www.startupindia.gov.in/nsa2021results/travel.html) Lead - Digital Marketing (SEO) Simplotel is seeking a passionate and experienced Digital Marketing Lead to join our team at our Bangalore headquarters. As a Digital Marketing Lead, you will drive strategic digital marketing initiatives for multiple hotel clients, ensuring high-quality delivery, measurable results, and a strong return on investment (ROI). You will be responsible for conducting in-depth keyword research, optimizing web content, and analyzing data to enhance organic search rankings and drive targeted traffic, ultimately maximizing ROI from SEO campaigns. This role combines hands-on execution with leadership responsibilities, collaborating with internal teams and clients to achieve marketing goals. Responsibilities - Mentor and guide 2-5 team members on digital marketing best practices, fostering a culture of continuous learning and innovation. Set team and individual goals and achieve them. - Serve as the point of contact for customer escalations for digital marketing understanding their requirements and creating strategies to benefit them. - Ensure our customers are getting a good ROI on their digital marketing investments and that they are aware of the ROI. - Manage digital marketing initiatives for customers - SEO, Google Ads, display ads, and social media advertising. - Identify SEO trends, gain insights into target customers' preferences, and maximize ROI from SEO campaigns. - Oversee the implementation of digital campaigns, coordinating with internal teams to execute plans effectively. - Continuously analyze campaign performance, leveraging analytics tools to track success and optimize strategies for better outcomes. - Create detailed reports on campaign effectiveness, conducting periodic reviews with clients to highlight achievements and suggest areas for improvement. Skills Required - A graduate degree in Engineering or Business is essential; an MBA is a plus. - 4-6 years of experience in digital marketing, with a proven track record of account management, SEO, Google Ads, and paid media campaigns. - Ability to build reporting based on web behavior and key SEO metrics - Prior Experience in leading or mentoring a team required. - Expertise in researching and selecting high-performing keywords, optimizing ad campaigns, and leveraging data to inform strategies. - Proficiency with tools like Google Analytics, SEMrush, Google Ads tools, and Microsoft Excel. - Exceptional analytical and problem-solving skills, with the ability to translate data into actionable insights. - Strong communication and presentation skills, capable of influencing internal and external stakeholders.

Bangalore

Simplotel Technologies - Lead - Digital Marketing/Search Engine Optimization 

Job Description for Simplotel Technologies - Lead - Digital Marketing/Search Engine Optimization  in Simplotel Technologies Private Limited in  Bangalore for (4-7) years of experience. Apply Now!