
Position: Senior SAP Sales Leader
Location: Bangalore (Hybrid)
Experience: 1517 Years
Industry: Enterprise Software / SAP / Digital Transformation
About the Role:
We are seeking an experienced and dynamic Senior SAP Sales Leader for a leading IT services company to drive revenue growth across our SAP Testing and Quality Engineering solutions in the Indian market. This senior-level position combines individual contributor excellence with team leadership responsibilities. You will be responsible for developing and executing comprehensive SAP sales strategies, managing high-value enterprise client relationships, building and mentoring a high-performing sales team, and driving market penetration.
The ideal candidate will have strong experience selling SAP-related services, testing solutions, automation platforms, and enterprise software to large and mid-sized organizations. You should possess a deep understanding of SAP landscapes, digital transformation initiatives, SAP S/4HANA migrations, and testing challenges faced by enterprises, combined with proven leadership capabilities and a track record of building successful sales organizations.
Key Responsibilities:
Strategic Leadership & Sales Operations:
- Lead and direct all SAP sales operations, strategy, and execution, with 6070% focus on driving direct SAP sales.
- Develop and implement comprehensive SAP sales strategies to achieve revenue targets, market penetration goals, and quarterly/annual objectives.
- Manage and mentor a team of SAP sales professionals, providing coaching, training, performance management, and career development.
- Monitor market trends, competitor activities, and customer needs to drive business strategy and identify new growth opportunities.
Business Development & Account Management:
- Drive new business acquisition and revenue growth for SAP Testing, Quality Engineering, and Test Automation solutions.
- Identify, qualify, and pursue opportunities within enterprise accounts across industries.
- Build and maintain strategic relationships with CIOs, IT Directors, SAP Program Managers, QA Leaders, and Digital Transformation stakeholders.
- Develop and execute account-based sales strategies to achieve targets and expand account penetration.
- Manage the complete sales cycle from prospecting to contract closure, ensuring quality and profitability.
Pre-Sales, Customer Success & Partnership:
- Work closely with pre-sales consultants, solution architects, and delivery teams to create compelling proposals and presentations.
- Understand and articulate customer SAP transformation initiatives, including S/4HANA migrations, upgrades, and application testing requirements.
- Ensure customer satisfaction and support post-sale implementation and adoption.
- Identify strategic partnerships and market expansion opportunities.
Pipeline Management, Forecasting & Reporting:
- Maintain accurate pipeline forecasting and opportunity tracking in CRM systems.
- Provide regular sales metrics, pipeline management, and performance reporting to senior management.
- Ensure quarterly forecast accuracy and visibility into key performance indicators.
Market Development & Thought Leadership:
- Participate in industry events, SAP conferences, webinars, and networking activities to generate leads and establish thought leadership.
- Collaborate with marketing teams on campaigns targeting SAP customers and digital transformation stakeholders.
- Build a strong network within the SAP ecosystem, consulting firms, and enterprise customer base.
Required Qualifications:
- 15-17 years of enterprise software, IT services, or technology sales experience.
- Minimum 8+ years of experience selling SAP-related solutions, SAP services, testing services, automation solutions, or quality engineering offerings.
- Minimum 5+ years in a sales leadership or management role, with proven ability to build and scale high-performance sales teams.
- Extensive and demonstrated SAP sales capability with proven track record of closing large, complex enterprise deals.
- Strong understanding of SAP modules and business applications, including: SAP S/4HANA, SAP ECC, SAP FICO, SAP MM, SAP SD, SAP HCM, SAP SuccessFactors, SAP Ariba, and SAP CRM.
- Proven track record of consistently achieving or exceeding sales targets and revenue goals.
- Experience managing large enterprise accounts and complex, multi-stakeholder sales cycles.
- Strong consultative selling skills with ability to engage both business and technical decision-makers.
- Exceptional communication, presentation, and negotiation skills at executive level.
- Customer relationship management (CRM) proficiency and experience.
- Bachelor's degree in Business, Sales, Marketing, or related field.
Preferred Qualifications:
- Experience selling SAP Testing, Quality Engineering, Test Automation, or DevOps solutions.
- Familiarity with SAP migration, upgrade, and transformation projects.
- Exposure to leading SAP test automation solutions and testing platforms.
- Knowledge of enterprise testing methodologies and QA best practices.
- Experience with sales methodologies such as MEDDIC, SPIN Selling, or Challenger Sales.
- MBA or advanced business education.
Ideal Candidate Profile:
- Hunter mentality with strong prospecting and closing capabilities.
- Natural leader with demonstrated ability to build, scale, and motivate high-performing teams.
- Strategic thinker with business acumen and focus on ROI and business outcomes.
- Strong network within the SAP ecosystem, consulting firms, and enterprise customers.
- Ability to engage both business executives and technical decision-makers effectively.
- Self-driven, entrepreneurial, and comfortable working in a high-growth SaaS and services environment.
- Problem-solver with strong decision-making and analytical capabilities.
- Collaborative team player with ability to work across functions.
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