Senior Lead - Sales - B2B Agritech

About the Role :

- We are currently hiring for a fast-growing agritech organization that is transforming the fresh produce supply chain by connecting farmers directly with demand channels across India. The company leverages technology, data, and deep operational expertise to build a scalable and efficient marketplace for fruits.

- The organization is looking to hire a Marketplace Business Lead (Mandi Lead) to drive the growth, profitability, and operational excellence of a designated mandi business. This role will own end-to-end business performance, including supply development, demand generation, stakeholder management, and P&L ownership.

- This role is ideal for someone who thrives in a fast-paced environment, enjoys solving complex business challenges, and has a strong track record of driving growth through sales, operations, and market development.

Key Responsibilities :

- Develop and execute strategies to drive supply, demand, and market share growth within the assigned mandi

- Analyze local market dynamics, customer preferences, and competitor activities to identify growth opportunities

- Own revenue, profitability, and cost optimization initiatives to maximize business performance

- Collaborate with cross-functional teams including Supply Chain, Finance, and Credit to improve operational efficiency and business outcomes

- Establish and maintain operational processes and SOPs to ensure consistency and service quality

- Track and monitor key business metrics and implement initiatives to improve operational performance

- Drive process improvements and leverage technology to enhance productivity and reduce costs

- Lead and develop high-performing teams while fostering a culture of accountability and execution excellence

Requirements :

- 10 - 15 years of experience in General Trade, Sales, Business Operations, or P&L management roles

- Strong experience managing business growth, distribution, or market development in a fast-paced environment

- Exposure to B2B sales within FMCG, FMCD, Consumer Durables, Apparel, Footwear, Telecom, or related industries

- Understanding of credit management, cash rotation cycles, profitability, and ROI metrics

- Strong analytical and problem-solving skills with the ability to drive end-to-end business outcomes

- Proven track record of improving operational efficiency and delivering profitable growth

- Excellent stakeholder management, communication, and team leadership skills

- MBA or Graduate degree preferred

Locations : Himachal Pradesh (Rohru/Narkhanda), Maharashtra (Pune)

NOTE: Candidates have to open to travel to remote locations