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- Cluster Sales Manager (CSM) in Distribution Sales team of Open Market, is responsible for sales of various SBI Card products in an assigned Cluster/state in the country. - This role manages different channels being used to source as in Open Market, Cobrand Distribution, Tele Calling Centers, Digital Acquisitions & LG partners. - In terms of geographical spread, a Cluster is a large state or a group of few smallers states and its defined as per the SBI Card Open Market Structure. - A CSM leads a large team of upto 15+ FTEs, 1000-3000 NFTEs responsible for customer acquisiton through all channels available. - The team span under this role would be a group of ASMs/RSMs and the extended team of NFTEs comprising of Relationship Executives (RE), Tele Calling Agent, Relationship Managers (RMs/TLs), Unit Managers and Back end team. - CSM is a focal point for driving all the business goals & priorities in the cluster/state & defines the location, channel wise execution strategy. - He is tasked a critical responsibility to manage good relations with all the Cobrand Partners, Organised Open Market Distribution heads & LG vendors. Role Accountability: - MOU Achievement (All KRA's as per Goal Sheet). - Deliver new accounts annually from the assigned state with desired channel mix & profitable portfolio mix. - Responsible for sales of Premium Cards with focus cards to boost profitability. - Cross-sell of various Insurance products. - Managing the cost of acquisition target, review absolute cost across heads, increase people productivity for optimal cost utilization. - Drive Digital application sales for enhanced customer experience, strengthen application quality with high E and VKYC penetration. - Data backed approach to identify profitable, non/less delinquent customer segments/locations to scale up example Industry Carded, CAT A sourcing. - Look out pockets/products driving spends and allign sales stratgies in line. - Continuous review of city wise market mapping basis bureau reports look for SBIC market share, Delinquency patterns, develop new geographies in line. - Responsible for driving team to achieve their individual KRAs. - Organized Retail SourcingOpen Market Sales & Cobrand Distribution Management. - Increase Retail Sales foot print across cities tapping costviable opportunities available with high quality customer walk-ins as in Airports, Premium Malls, Organized retail stores. - Build a strong relationship with all partners, manage customer escalations if any, drive high productivity through Face2Face sourcing, fulfilment of customer application. - Develop opportunity for base variant customer sourcing through high traffic railway & metro stations across the cluster. - Develop specific sales strategy for respective cobrand partners building volumes from the partner's eco-system BPCL, Landmark, Tata, Nature Basket. - Needs to maintain strong relationship with all local cobrand partners ; ensure seamless operations across points. - Ensure there are nill customer issues on reward point redemption in COB products, especially vast BPCL network. - Focused approach to push premium travel cobrand products Vistara, Air India from premium spaces, airports. - Open new locations, cities by identifying profitable sourcing points to help expand SBIC foot print. - Ensure Daily Visit Report ( DVR ) gets uploaded by ASMs on system as per SLA decided, helps increase engagement with NFTE. - Keep the brand SBIC visible across the robust and vast sales distribution network which gets managed in the cluster. - Un Organized Retail, Corporate Sourcing. - Unorganized retail opportunities identification, plan for immediate, short term sourcing avenues ; low cost, high foot fall avenues. - Specific/Segmented sourcing plans for specialised set of customers Doctor's, Professionals. - Corporate sourcing plans CAT A, CAT B companies gets formulated as a part of Open Market sales strategy.

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SBI Card - Deputy Vice President - Cluster Sales 

Job Description for SBI Card - Deputy Vice President - Cluster Sales  in SBI Card in  Others for (10-12) years of experience. Apply Now!

SBI Card - Deputy Vice President - Cluster Sales  | iimjobs.com