Posted by
Posted in
Sales & Marketing
Job Code
1671344

We have been mandated by a large conglomerate into Metal and Mines business.
Position Name : Sales Head
Location : Lagos
Qualification : BE /B.Tech (Mechanical / Metallurgy / Civil) with MBA preferred
Experience : 15+ Years (Strong exposure to TMT and structural steel sales)
Job Summary
We are seeking a highly experienced and results-driven Sales Head - TMT & Structural Steel to establish and lead the end-to-end sales operations for our 2 MTPA integrated steel manufacturing facility in Nigeria.
The incumbent will be responsible for developing and executing market entry strategies, building a strong sales organization, establishing distribution channels, and driving sustainable revenue growth across domestic and regional markets.
This is a strategic leadership position requiring in-depth expertise in TMT bars, structural steel products, channel sales, project sales, and institutional business development.
Key Responsibilities -
1. Sales Strategy & Business Development
- Develop and execute comprehensive sales and market penetration strategies for TMT and structural steel products.
- Formulate short-term and long-term sales plans aligned with the plant's production capacity and business objectives.
- Identify new market opportunities, customer segments, and high-potential business regions within Nigeria and neighboring markets.
- Prepare and manage annual, quarterly, and monthly sales budgets with clear revenue and volume targets.
- Drive market share growth, brand visibility, and competitive positioning.
- Conduct market research and competitor analysis to support strategic decision-making.
2. Channel Development & Distribution Network
- Develop a robust dealer and distributor network for TMT and structural steel products across key regions.
- Identify, appoint, and manage strategic channel partners and stockists.
- Formulate pricing policies, discount structures, and credit terms in line with market dynamics.
- Monitor dealer performance and implement engagement and loyalty programs.
- Strengthen secondary sales channels and ensure effective market coverage.
- Ensure smooth coordination between channel partners and internal operations.
3. Institutional & Project Sales
- Develop and manage relationships with key stakeholders including:
Infrastructure and construction companies
Real estate developers
EPC contractors
Government and public sector agencies
Large industrial and corporate clients
- Lead major contract negotiations and tender participation processes.
- Drive specification selling and product approvals for structural steel applications.
- Build long-term partnerships with large institutional customers.
- Ensure customized solutions for high-value projects and strategic accounts.
4. Sales Operations & Coordination
- Implement effective sales processes, MIS systems, and CRM tools.
- Coordinate with production, logistics, and finance teams to ensure timely order fulfillment.
- Oversee receivables management and credit control.
- Ensure accurate forecasting and demand planning.
- Monitor customer satisfaction and service delivery standards.
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Posted by
Posted in
Sales & Marketing
Job Code
1671344