Creative Strategist & Project Manager OVERVIEW: RocketShip HQ is a full-service mobile user acquisition agency. We work with some of the fastest-growing apps in the world to help them grow faster. We've grown apps from near zero to millions in revenue, managed 8-figure monthly spends, driven millions of installs profitably & sustainably, and helped multiple companies get to successful exits. We also host The Mobile User Acquisition Show (https://mobileuseracquisitionshow.com/), the industry-leading podcast about all things mobile-growth related. We've written numerous books on mobile marketing at (http://rocketshiphq.com/playbooks). We're currently looking for a seasoned creative marketer to be our Creative Strategist & Project Manager - to manage creative strategy and operations across a portfolio of marketing channels for our clients. This is a crucial role that sits at the intersection of our design team, media buying team, and clients, and helps drive creative performance. The role starts as freelance and grows into a full-time role. We're flexible on what the specifics of this could look like for the right candidates, including a possible role that stays part-time/freelance long term. WHO WE ARE LOOKING FOR: - You are an experienced product marketer, designer, or project manager who has ideally managed marketing ad creative production for an established product or app. - You're proficient in the creative side of ads and are capable of understanding creative performance for complex, multi-geo, multi-campaign accounts. - You are comfortable interfacing with designers to drive the execution of creative concepts. - You're able to communicate with media buying teams to understand performance of creative concepts and to synthesize learnings for broader teams. - You understand how creative strategy is intertwined with media buying and advertising strategy. - You are digitally fluent. You know and understand project management tools(Trello, Asana, etc.), and communication tools like Slack. - You are comfortable collaborating remotely via Google Docs, spreadsheets, etc. WHY THIS ROLE: - This is an opportunity to go inside some of the most exciting mobile apps in the world and help them grow. - You'll work with an experienced team that has driven hundreds of millions in revenue, growing market-leading apps. - You'll manage creative strategy for a portfolio of apps across verticals - and work closely with client leadership teams, as well as our internal teams, to continue to power their growth. - You will develop expertise across the full ecosystem of performance advertising and, most importantly, learn how to scale products effectively and capital-efficiently, honing and deepening your craft in the process. WHY ROCKETSHIP HQ: As a fully distributed agile team, RocketShip HQ also offers the opportunity for fast, merit-driven progress. You will be joining a profitable business with an established client portfolio in its earliest stages of growth. This creates an opportunity for the right person to drive outsized impact and grow rapidly. You'll work across dozens of businesses, verticals, and challenges. And we only work with the clients we want. We have spent a lot of time building our reputation, and people genuinely want to work with us. We only take on clients that we see as being able to support and grow long-term. We are fully distributed, and most of our work is asynchronous. There's no overhead or politics you have the freedom to work in ways that let you drive the most impact. Because we're mostly asynchronous, we're also lifestyle-first. We try not to have too many constraints on when and how you do what you do or when you're at your desk. We want you to do your best work when you are the most productive. We will push you to understand business holistically. You will get access to one of the best networks of founders and marketers in the world. You will have opportunities to upskill yourself and take on cross-functional projects. See here some posts about our culture and how we work: https://www.linkedin.com/feed/update/urn:li:activity:7069363976312168448/ https://www.linkedin.com/feed/update/urn:li:activity:7086704581979570176/ https://www.linkedin.com/posts/shamanthrao_team-growthmarketing-mobilemarketing-activity-7012216390078136320-fWnk YOUR DAY TO DAY: There are 3 key components of this role: Grow our clients' business: - You will contribute to our clients' creative strategy and tactics, anticipate their needs, and identify new opportunities. - And you'll develop close relationships with their founders and marketers. Grow our business: - You will ideate and develop new strategies, expanding our capabilities to address the needs of our clients. - You will bring new strategies and ideas to our clients, getting them excited and growing our revenue. Collaborate on & manage our projects: - We expect you to be a leader. - That means you will collaborate with, manage and work with a team of A+ growth marketers and designers. - You will own day-to-day creative execution across a portfolio of channels and work collaboratively to drive performance through ideation, research, and experimentation. This will include: - Independently manage creative strategy to support ad spend budgets of 6 figures per month in spend. - Formulate and articulate high-level creative strategy to hit key goals (what messaging, imagery, and aesthetic are working well? What messaging, imagery, and aesthetic should we test to push the envelope? What have we learned?) - Assign tasks and deliverables to the design teams to drive creative production. - Do quality reviews to ensure that creative output matches our standards. - Set up reporting processes for creative production - and take over creative reporting for key clients. - Draft clear, detailed reports on creative performance. - Prepare clear analyses of in-account & competitive trends & changes, learnings and takeaways. - Assign action items from these learnings to design teams, and ensure timely execution. Client communication - Lead creative-related communication with clients on Slack. - Use metrics and analysis to understand opportunities and troubleshoot issues with creative performance. - Use data and metrics to understand creative performance issues. - Use analysis to identify opportunities for client growth. - Ensure on-target creative production for key clients.- - Work with the design teams to ensure production of creatives. - Work with the UA team to ensure execution and testing of creatives. - Set production targets & ensure adherence. Project management: - You'll ensure that the trains run on time, so to speak. - We have a defined cadence of daily and weekly reporting, daily and weekly production - among other things. - You'll work closely with the team to ensure these are executed on time and schedule. - Manage the sales funnel for creative clients - Respond to inbound inquiries. - Prepare proposals and sample concepts. - Maintain and own a regular cadence of follow-ups - and own the closing of new deals. WHAT ARE SOME THINGS ABOUT US THAT NOT EVERYONE WILL LOVE? We're a service business and are very intentional about ensuring that the pace of our growth does not hamper the quality of our work. It's unlikely that we'll be growing at the kind of pace that many venture-backed businesses do. We're not going to be the next Uber or Facebook. The folks that do well on our team are those that care far more deeply about immersing themselves in the craft of marketing than being a part of a hypergrowth company. We're fully remote and we work mostly asynchronously. We prioritize heads-down, focused time for our team members and we try to keep meetings to a minimum; which can be very different from the culture of constant in-office and out-of-office interaction that is common in many non-remote companies. If in-person interaction is important to you, this might not be the best place for you. We have a writing-heavy culture. We write internal memos, client reports, competitive analyses, SoPs among other documents to make sure we communicate clearly without taking up a lot of synchronous time. If writing isn't your style, you may not enjoy yourself here. We are very process-heavy. Everything we do lives in our project management system and internal resource database. We believe that everything we do should be codified - and spelled out in clearly defined steps, so that there are no surprises or secrets; and so we have the mindspace to think of the truly critical stuff. If structure and process aren't important to you, this may not be the right place for you.

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RocketShip HQ - Creative Strategist & Project Manager 

Job Description for RocketShip HQ - Creative Strategist & Project Manager  in Rocketship HQ LLC in  Any Location for (5-10) years of experience. Apply Now!