Pronix - Digital Marketing Specialist

Location: Gachibowli, Hyderabad ONSITE.

Experience: Required 1-4 years.

Employment: Fulltime.

Timings: 5:30 PM to 2:30 AM IST (Night shift).

- We are seeking a dynamic and creative Digital Marketing Executive with proven experience in IT Services & Solutions marketing.

- The ideal candidate will have hands-on expertise in driving B2B digital campaigns, lead generation, and brand awareness across global markets.

- You will work closely with the sales and leadership team to create impactful marketing strategies that position our IT services to enterprise clients.

Key Responsibilities:

- Plan and execute Digital Marketing Strategies for IT services (Cloud, AI, Data, SAP, DevOps, etc.

- Manage and optimize SEO, SEM, Google Ads, and LinkedIn campaigns.

- Create engaging content for social media, blogs, case studies, email campaigns, and websites.

- Drive lead generation campaigns to support sales pipelines.

- Manage marketing automation tools (HubSpot, Zoho, Marketo, etc.

- WordPress, Email Marketing, Canva and Video Editing, Google ads, Content Creation, Social Media Marketing.

- Track, analyze, and report performance using Google Analytics, Search Console, and CRM tools.

- Support branding activities, including events, webinars, and online promotions.

Required Qualifications:

- Bachelor's/Master's degree in Marketing, Business, or related field.

- 2-5 years of digital marketing experience in IT Services or IT Consulting industry (mandatory).

- Experience with LinkedIn Campaign Manager & B2B lead generation.

- Excellent content writing, communication, and creative skills.

- Familiarity with CRM and marketing automation tools.