Planys Technologie - Marketing Specialist

Job Description:

Company Brief:

- Planys is a deep-tech company developing mission-critical robotic and digital systems for defence and strategic infrastructure.

- The company designs and builds unmanned systems and advanced sensing solutions across underwater, maritime, and land domains, with a strong focus on naval, coast guard, and army applications.

- Planys is actively engaged in the development of Unmanned Underwater Vehicles (UUVs) ranging from small to extra-large platforms, along with ruggedised electronic and digital systems for armoured vehicles.

- Leveraging its strong foundation in marine robotics, underwater inspection, and non-destructive evaluation (NDT), Planys integrates defence-grade electronics, sensing, and data analytics to deliver high-reliability systems suitable for harsh operational environments.

- The company combines platform engineering, payload integration, and AI-enabled digital analytics to support situational awareness, asset integrity assessment, and data-driven decision-making for defence forces and strategic asset operators.

- Planys, globally recognized for strategic infrastructure solutions, is now focused on creating a strong and enduring presence in the defence sector, delivering indigenous unmanned and digital systems for the Army, Navy, and Coast Guard.

- (Website: www.planystech.com ).

Roles & Responsibilities:

- Develop and oversee marketing strategies aligned with business goals.

- Plan and execute marketing campaigns across digital, print, and social media platforms.

- Conduct market research to identify new opportunities, target audiences, and competitive trends.

- Manage brand positioning, messaging, and corporate identity consistency.

- Collaborate with the sales and product teams to align marketing initiatives with business objectives.

- Monitor and analyze campaign performance metrics; prepare reports and recommendations.

- Oversee content creation, promotional materials, and advertising efforts.

- Manage budgets and ensure effective allocation of marketing resources.

- Coordinate with external agencies, vendors, and media partners.

- Organize events, trade shows, and promotional activities.

- Will be required to travel international, as per business required