National Key Accounts Manager - Modern Trade - FMCG

National Key Accounts Manager Modern Trade - FMCG

Industry - FMCG / Foods / Beverage

Category - Sales & Marketing

Skills - NKAM Modern Trade - FMCG - NCR, New Delhi

Profile :

An Ideal candidate would be someone with the following experience:

- MBA - Marketing & Sales (2013-2017 Batch) with 8-12 year's experience

- Must have exposure of at least 2-3 years in either Key Account Management

Should have handled any channel (Traditional / Horeca - Hospitality, Retail, Cafe-Catering)

Description :

In this role, the incumbent will be accountable for profitable business growth across modern trade and will be responsible for Modern Trade market share. He/she will be working closely with all account managers, customer marketing managers and sales team to meet objectives.

Client Details :

Our client is a well renowned Indian MNC, with national presence, with multiple well-known brands. Modern Trade is a high contributing channel for them. This is a Regional Key Account Manager role for Modern Trade based in NCR, New Delhi.

Description: Key responsibilities of the role Include:

- Build road-map to leadership for Modern Trade Channel, strategize and implement programs/plans for development of sales company Brands in this channel.

- Customer Business Development through execution of category best practices and insights, and development of common strategic initiatives.

- Achieve volume and sales targets through effective implementation of sales strategies, Identifying the key challenges and enablers; Sales planning/ stock requirement forecast

- Develop a mutually beneficial JBP with Key customers with clearly defined KPIs and review mechanisms

- Conduct regular reviews on the progress of JBP KPIs and agree on correctional steps with the customers

- Prioritisation and deployment of available spends towards strategic focus areas and activities for chains and brands

- Track utilisation and effectiveness of trade spends in activities & channels along with the Go-To-Market Manager

- Manage the performance of key account team reporting into them

- Focus & develop on the capabilities of these KAMs