Description:

About the Role:

We are looking for a strategic, creative, and execution-focused Content Head to lead our content function end-to-end.

This role is responsible for defining the content vision, creating the long-term and short-term content strategy, and establishing a clear roadmap and blueprint for content execution across all channels.

The Content Head will own the quality, consistency, and effectiveness of all content produced and will give the final go / no-go approval on major content pieces.

This is a leadership position that requires strong storytelling ability, deep strategic thinking, and the ability to translate business goals into impactful content experiences.

Key Responsibilities:

Content Strategy & Vision:

- Define and own the organisations content strategy across long-term and short-term horizons.

- Create a comprehensive content roadmap and blueprint covering themes, formats, channels, timelines, and stakeholder needs.

- Align content strategy with business goals, brand positioning, marketing campaigns, and product priorities.

- Establish content pillars, editorial themes, and messaging frameworks based on audience research and industry insights.

Content Planning & Execution:

- Develop, maintain, and oversee the editorial calendar ensuring timely delivery of content assets.

- Lead content creation across formatsarticles, blogs, web copy, case studies, videos, emailers, social media, whitepapers, thought leadership, and more.

- Provide final go / no-go approval on key content pieces to ensure quality, consistency, and brand alignment.

- Ensure all content adheres to brand tone, voice, messaging, and compliance standards.

- Establish clear workflows, production processes, and editorial guidelines.

Team Leadership & Collaboration:

- Build and manage a high-performing content team comprising writers, editors, strategists, designers, videographers, and external freelancers.

- Set performance goals, mentor team members, and create a culture of creativity, accountability, and innovation.

- Collaborate closely with Marketing, Engineering, Sales, UX, Customer Success, and external subject-matter experts to produce targeted, meaningful content.

Quality, Governance & Brand Integrity:

- Maintain high editorial and production standards across all content.

- Ensure compliance with legal, regulatory, brand, and accessibility requirements.

- Manage content lifecycle including audits, refreshes, updates, and retirement of outdated content.

- Safeguard brand reputation through consistent messaging and high-quality storytelling.

Measurement, Reporting & Optimisation:

- Define KPIs for content performance (engagement, traffic, conversions, SEO ranking, lead generation).

- Monitor content analytics and present insights to leadership with improvement recommendations.

- Continuously optimize content through experimentation, A/B testing, and performance-driven iterations.

- Stay updated with industry trends, emerging content formats, technology, and audience behaviours.

Qualifications & Requirements:

Education:

- Bachelors degree in Engineering (CS or similar),Marketing, Communications, English, or a related field.

- A master's degree or MBA is an added advantage.

Experience:

- 8 - 12+ years of experience in content strategy, editorial leadership, or content marketing roles.

- Proven experience managing content teams and leading multi-channel content programs.

- Strong understanding of digital marketing, SEO, content analytics, and brand storytelling.

- Experience in a fast-growing tech, SaaS, B2B, or services-driven organisation preferred.

Skills:

- Exceptional writing, editing, and communication skills.

- Strong leadership and people-management capabilities.

- Ability to think strategically, plan effectively, and execute flawlessly.

- Analytical mindset with experience in evaluating content performance metrics.

- Expertise in content tools (CMS, social scheduling, analytics tools, collaboration platforms).

- Ability to manage multiple priorities in a dynamic environment.