- Develop and translate brand campaign strategies into brand plans and go-to-market strategies via digital marketing channels for the country. Building the brand image through integrated communication. - Build marketing funnels and digital media plans as per the campaign KPIs such as awareness of conversion and other compensation models. - Lead digital marketing initiatives. Establish, implement and measure the effectiveness across Social/Email Marketing/SEO/SEM/Display/affiliate Contextual advertising, OTT and programmatic ads to drive awareness, conversion, new customer acquisition, and share of voice. - Design and implement social media strategy to align with business goals and maintain the brand's social media presence across all digital channels (Facebook, Twitter, Instagram, LinkedIn & YouTube) - Strategized and executed influencer campaigns for versatility in the content leading to higher reach and engagement. - Develop marketing collateral in the form of videos, simulations and other interactive and rich media formats to communicate the value of the brand to the target customer sets thereby driving deep awareness of our capabilities and value delivery - Create and implement a digital marketing calendar for driving footfall for the brand website and Retail stores. - Responsible for Online reputation management for the brand, engaging in dialogue and monitoring critical customer issues. - Support the ecommerce sales team with ROI driven marketing plans.

Gurgaon/Gurugram

Manager - Digital Marketing - FMCG 

Job Description for Manager - Digital Marketing - FMCG  in Paramount Pioneers in  Gurgaon/Gurugram for (4-11) years of experience. Apply Now!