Posted by
Posted in
Sales & Marketing
Job Code
1698332

App Growth Manager. LogicGo Infotech LLP is a growing IT company specializing in Web Development, Mobile Applications, UI/UX Design, AI Solutions, SaaS Products, and Digital Services.
We are looking for a highly analytical and performance-driven App Growth Manager who can strategically manage mobile app growth, user acquisition, monetization, and revenue performance across Android and iOS applications.
Position Details:
Experience Required: 3+ Years
Location: Surat (Work From Office)
Employment Type: Full-time
Openings: Multiple
Role Overview:
This role is responsible for:
- Managing user acquisition strategies
- Allocating marketing budgets
- Improving app monetization & retention
- Scaling profitable app growth
- Driving installs, ROAS, and revenue performance
The candidate will work closely with marketing, creative, product, and analytics teams to improve overall app performance and business growth.
Key Responsibilities:
Define and manage user acquisition strategies across:
- Google UAC
- Apple Search Ads
- Meta Ads
- TikTok Ads
- Allocate and optimize budgets based on:
- ROAS
- LTV
- Payback performance
- Revenue growth
Drive:
- App monetization improvements
- Retention optimization
- Subscription funnel growth
- AdMob & IAP performance
- Coordinate with creative teams for:
- Ad creatives
- Videos
- App screenshots
- Store listing assets
- Manage App Store Optimization (ASO):
- Keyword strategy
- Store listing experiments
- Localization planning
- Creative optimization
- Build dashboards, reports, and performance forecasts for leadership.
- Mentor and guide UA Specialists on campaign optimization strategies.
- Evaluate new advertising channels, tools, ad networks, and growth opportunities.
Required Skills:
- Strong experience in mobile app growth / performance marketing.
Hands-on expertise in:
- Google App Campaigns (UAC)
- Apple Search Ads
- Meta Ads
Strong understanding of:
- ROAS
- LTV
- CPI
- CPA
- Attribution & Payback models
Experience with:
- Firebase
- AppsFlyer / Adjust
- BI & dashboarding tools
- Strong analytical, communication, and stakeholder management skills.
- Experience handling and scaling monthly UA budgets.
- Leadership / mentorship experience preferred.
Eligibility & Requirements:
- Minimum 8+ years of experience in Mobile App Growth / Performance Marketing.
- Proven experience scaling mobile applications profitably.
- Strong understanding of app monetization and growth metrics.
- Candidates with ownership mindset and growth-focused thinking will be preferred.
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Posted by
Posted in
Sales & Marketing
Job Code
1698332