We are looking for an experienced Rural Sales Manager from the Passenger Car industry to drive rural market sales, dealer performance, and market expansion initiatives across assigned territories.

The ideal candidate should possess strong expertise in rural sales operations, dealer management, channel development, and market penetration within the Passenger Car OEM ecosystem. The role requires strong leadership capabilities, analytical thinking, and hands-on experience in managing dealership performance, customer engagement, and rural market development activities.

Candidates with experience from Commercial Vehicles, Tyres, or Two-Wheeler industries will not be considered for this role.

Key Responsibilities :

- Drive achievement of target sales volumes and market share growth across rural markets within assigned territories.

- Monitor and review sales performance across dealerships and territories while ensuring business targets are achieved.

- Conduct regular team meetings, performance reviews, and sales planning discussions with dealer and field teams.

- Drive channel development and rural network expansion initiatives to strengthen market presence.

- Oversee sales promotion activities, local market activations, and customer engagement programs across rural regions.

- Track inventory levels at distributor and dealership locations while monitoring stock movement and returns.

- Ensure availability of quality sales enablers, branding elements, and operational support at dealerships.

- Identify new customer segments, market opportunities, and business expansion areas within

rural markets.

- Ensure timely and accurate sales forecasting from dealerships and channel partners.

- Conduct regular dealership performance analysis and implement corrective action plans to

improve business outcomes.

- Communicate company policies, initiatives, schemes, and operational guidelines to dealerships while ensuring adherence and implementation.

- Coordinate with financiers and insurance companies to support rural market development and retail financing initiatives.

- Meet customers regularly to gather feedback, understand expectations, and resolve complaints effectively.

- Provide timely market intelligence and competitive feedback to Regional Sales Managers and Head Office teams regarding competition activities, market trends, government regulations, and business developments.

Desired Candidate Profile :

- Candidates must have prior experience in Rural Sales within the Passenger Car industry.

- Strong expertise in dealership management, channel sales, and rural market operations.

- Experience handling sales targets, market expansion, dealer profitability, and customer

engagement initiatives.

- Strong understanding of rural customer behavior, financing ecosystems, and dealership operations.

- Excellent communication, relationship management, and stakeholder coordination skills.

- Strong analytical mindset with ability to drive performance improvements and corrective action plans.

- Ability to manage multiple territories and dealer networks effectively.

- Candidates from Commercial Vehicles, Tyres, or Two-Wheeler industries are not applicable for this role.

Preferred Industry Background :

- Passenger Car OEM