Posted by
Posted in
Sales & Marketing
Job Code
1680890

- We're lookingfor a dynamic professional who own the PCL for the business unit, driving acquisition of SMEs to large enterprises as paid IndiaMART members.
- Lead AOP execution across revenue, cost, and customer growth.
- Optimize COCA, boostengagement, and ensurehigh renewals througha customer-first approach.
- Collaborate with product teams for enhancements, design pricing strategies, and lead a high-performing team.
- Ensure smoothonboarding via cross-functional alignment and driveteam productivity through clearmetrics and incentives.
- PCL ownership for the business unit.
- Drive acquisition of SMEs, mid-sized companies, and large enterprises, converting them into paid members on the IndiaMART platform.
- Develop and executethe Annual Operating Plan (AOP), covering customer growth,revenue targets, and cost optimization.
- Optimize cost of customer acquisition (COCA) to ensure efficient investment and sustainable growth.
- Design and implement robust customer engagement processes to drive platformusage and maximizeclient value.
- Foster a strong customer-centric culture within the team to boost renewal rates and upsellhigher-value solutions.
- Gather and analyze customer requirements, collaborating with the product team to define feature enhancements and bundled offerings aligned with market needs.
- Build and lead a high-performing team focused on advising clients on digital promotion strategies and developing long-term partnerships.
- Devise competitive product and pricing strategies to increase customer acquisition and market penetration.
- Ensure seamless customer onboarding by coordinating crossfunctionally with key stakeholders across pre-sales (product, data, training) and post-sales (verification, production) functions.
- Define performance metrics, sales incentive programs, and promotional schemes to enhance the productivity and effectiveness of the clientservicing team.
- Lead both business and support functions, ensuring alignment towards shared goals and consistent delivery of service excellence.
Key Skills:
- Experience of handling a PCL.
- Hands on experience of meeting CXO's/ Owners/ Promotersand making product presentations, negotiating commercial aspects of the proposed solutions, closing sales, maintaining relationships and presenting progress reports.
- Strong listening, questioning and networking skills.
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Posted by
Posted in
Sales & Marketing
Job Code
1680890