- Manage Secured Business Loans for the designated state.
- Guide & facilitate Cluster and Area Managers to formulate and drive plans for their respective state.
- Ensure Overall revenue targets are met for the state on a monthly basis.
- Ensure overall revenue targets are reached as per the approved matrix for the state from all revenue sources (processing fees, cross sell, yield etc.
- Ensure the profitability targets to be met for all the product in assigned state.
- Ensure that branch profitability is maintained (Fee Income >= Branch Cost) which can be measured as per branch score card.
- Initiate the branch network expansion through network planning ,identifying potential market.
- Develop new strategies to scan the market for potential new avenues & generate revenue from untapped markets; launch new products for generating new business post consultation with respective Business Heads.
- Formulate the sales, distribution and disbursement strategy for the state.
- Ensure review of all cases in assigned Region to conduct sales personal discussion (PD) to understand the customer profile and ensure right sourcing.