Head - Growth Marketing - EdTech

Brand-Led Growth

- You'll own and execute full-funnel campaigns that build awareness, trust, and action

- Shape how the world perceives- across campuses, LinkedIn feeds, parent WhatsApp groups, and global career sites Content That Converts

- Turn boring into bold: transform value props into viral carousels, explainers, reels, and lead magnets

- Write (and help design) copy that lands - on websites, emails, and pitch decks Experiments With ROI

- Run A/B tests across email flows, social hooks, LinkedIn DMs, event formats, and lead capture forms

- Track what works, kill what doesn't, double down on winners Student & Partner Acquisition

- Build pipelines from K-12 schools, colleges/Universities, and working professionals

- Design outreach and re-engagement journeys across India and global regions

- Bonus if you've cracked parent/student influencer loops or advisor-sales synergy Amplify Presence

- Support founder-led storytelling on LinkedIn + podcasts

- Get featured in the right places (PR, partnerships, panels, invites)

You'll Thrive Here If You.

- Have 6-12 years of experience in growth marketing, B2C/B2B2C funnels, or early-stage brand building

- Think in terms of experiments, not campaigns

- Have written copy, designed creatives, or tested lead magnets yourself

- Can plug into college audiences, student mindsets, or working professionals

- Are obsessed with conversion metrics, not just reach