HaystackAnalytics - Specialist - Search Engine Optimization

We are looking for a results-driven SEO Specialist to improve our website's visibility, attract more organic traffic, and support business growth. The ideal candidate will create and implement SEO strategies, optimize content, and work with different teams to ensure our website performs at its best.

Key Responsibilities:

- Plan and execute SEO strategies to improve search engine rankings and website traffic.

- Conduct keyword research and optimize website content for search engines.

- Build links and collaborate with partners to increase website visibility.

- Identify areas for improvement on the website and suggest solutions.

- Monitor performance, track results, and report on the effectiveness of SEO efforts.

- Work closely with content, marketing, and web teams to align SEO with business goals.

- Stay updated on SEO trends and best practices to keep the website competitive.

Must-Haves:

- Master's or Bachelor's in any related field.

- 2+ yrs hands-on SEO (agency or in-house).

- Strong understanding of how search engines work and how to improve website visibility.

- Good analytical and problem-solving skills.

- Ability to work well with teams and communicate effectively.

- Expert in Screaming Frog, Sitebulb, DeepCrawl (or similar).

- Skilled with SEMrush, Ahrefs, Moz, GSC, GA4.

- Proficient in PageSpeed Insights, Lighthouse, WebPageTest, GTmetrix, Chrome DevTools.
Certifications (Google Analytics, SEMrush, etc.).