Growth & Category Sales Role

Key Responsibilities:

- Strategise and set priorities to develop and implement revenue growth strategies across subscriptions, brand solutions, and emerging monetization channels.

- Own outcomes for identifying and pursuing new business opportunities within the platform to expand revenue streams and client partnerships.

- Determine course of action and set revenue targets, remaining accountable for end-to-end revenue delivery and performance outcomes.

- Shape direction for subscriber engagement by defining and executing retention and lifecycle strategies aligned to platform objectives.

- Monitor and review subscriber data and engagement metrics to evaluate behaviour, preferences, and effectiveness of engagement initiatives.

- Strategise and govern the execution of marketing campaigns to promote the platform and drive subscriber acquisition and conversions.

- Steward brand governance by managing platform brand positioning and ensuring consistent messaging across all channels.

- Own outcomes for platform management by reviewing performance, identifying improvement areas, and driving implementation through cross-functional teams.

- Define roadmap and execute long-term strategic plans by interpreting industry trends, competitor activity, and market opportunities.

- Advise management by evaluating alternatives, applying independent judgement, and recommending innovative strategies to differentiate the platform and drive growth.