Job Description: Head-Sales & Marketing

About Greenfuel:

Greenfuel is a leading innovator in sustainable mobility and energy solutions. We specialize in clean technology products that power the future-ranging from CNG, LNG, Hydrogen products, Cylinder Valves, Dispenser, Nozzles, Compressor, Tubes, Filling System, High pressure fuel system, Kits, fire extinguisher, manifold, FDSS, FAPS and EV systems to cutting-edge battery and thermal management solutions. We are committed to driving positive change through innovation, quality, and a green-first philosophy.

Key Responsibilities:

Strategic Growth & Revenue Leadership

- Own and drive the company's top-line growth strategy to achieve revenue targets exceeding INR 1000 Cr.

- Develop and execute scalable B2B sales and marketing strategies aligned with Greenfuel's long-term vision.

- Identify new business opportunities in CNG/LNG fuel systems with Indian and global OEMs.

OEM & Global Market Management:

- Build deep strategic partnerships with key OEM customers in India.

- Lead negotiations, account management, and commercial engagements with major automotive and energy players.

- Expand Greenfuel's global footprint through direct sales, distributor networks, and strategic alliances.

Sales Operations & Team Leadership:

- Build, mentor, and manage a high-performance sales and marketing team across regions.

- Define KPIs, track performance metrics, and implement systems for pipeline and performance management.

- Foster a results-driven culture of accountability, ownership, and customer focus.

- Create an AOP to drive revenue and profitability for the year.

- Drive higher market share for existing products, introduce new products and ensure zero loss of business.

Marketing & Brand Strategy:

- Lead integrated marketing initiatives including product positioning, digital campaigns, events, and thought leadership.

- Strengthen Greenfuel's brand presence in OEM and sustainability markets, both domestically and globally.

- Collaborate with product and R&D teams for market-driven innovation and product strategy.

Revenue & Commercial Management:

- Drive premiumization of product pricing at OEMs.

- Optimize the commercial model, forecasting, and customer contracting to maximize value.

- Leverage data-driven insights to improve sales productivity and revenue predictability.

Ideal Candidate Profile:

- Proven track record in scaling a business to INR 1000 Cr+ in the automotive/clean energy/OEM space.

- 20+ years of experience with at least 5 years in a strategic leadership role.

- Strong expertise in managing OEM accounts (TML (PV/CV), MSIL, Hyundai, Volvo Eicher, and Ashok Leyland) will be considered a strong advantage.

- Exposure to global markets, with experience in expanding international sales channels.

- Hands-on leadership style with the ability to manage and motivate cross-functional teams.

- Strong analytical, commercial acumen, and strategic thinking capabilities.

- A highly driven, aggressive, and resilient mindset -with a relentless 'never give up' attitude -is absolutely essential.