We are looking for a Digital Marketing Specialist to support, implement, track &amp; optimize our digital marketing efforts across all digital marketing channels. Duties &amp; Responsibilities: - Devising strategies to drive online traffic to the company website. - Provide expertise in developing and adapting strategies for SEM/SEO, Affiliate Marketing, Personalization, E-mail Marketing, Customer Acquisition and Retention, Social Engagement and Brand Media. - Tracking conversion rates and making improvements to the website. - Develop and execute customer acquisition strategy to attract new customers and increase loyalty of existing customers. - Good understanding of Google Analytics and ability to analyse traffic funnels. - Developing and managing digital marketing campaigns - Defining success metrics and reporting needs for campaigns. - Monitor sales and site metrics. Perform deep dive analytics to understand opportunities to improve KPI performance. Summarize findings and develop appropriate actions plans. - Ensure all appropriate business partners are kept up to date on the latest e-commerce marketing initiatives and collaborating with cross-functional teams. Execute smoothly all deliverables to achieve agreed upon deadlines. - Develop &amp; Manage relationships with Digital Agencies, vendors and partners - In -depth keyword and audience research, Competition analysis, Web Site analysis - Utilising a range of techniques including paid search, SEO and PPC. - Overseeing the social media strategy for the company. - Managing online brand and product campaigns to raise brand awareness. - Identify and develop new features/functionality for website enhancements that improve conversion rate and user experience. - Responsibility for planning and budgetary control of all digital marketing - Conduct competitive analyses, staying abreast of industry best practice and integrating learnings into the overall brands digital marketing strategy. Desired Profile: - Strong academic credentials: M.B.A / B.Tech. / B.Sc. / B.A. - Maths/Statistics, Quantitative background preferred. - Extensive Exposure to Digital Marketing, E-commerce, Affiliate Marketing, Paid media, SEM-SEO, Personalization, E-mail Marketing, marketing strategies, organic marketing, brand media etc. - Minimum of 3-6 years of relevant work-experience, Proven capabilities in driving large scale customer acquisition through digital marketing. - Excellent quantitative skills: Ability to analyse performance and optimize campaigns for ROI independently. - Organized &amp; Detail-Oriented: Ideal candidate would be required to work on and implement large-scale campaigns and their full-scale optimization on regular basis, well within deadlines. - Knowledge-seeker: Incumbent should be able to keep himself/herself up to date with new features and opportunities in Digital Marketing. - Team player &amp; Ownership: Should be a team-player with strong sense of ownership of the responsibilities assigned. - Should be able to thrive and contribute to a fast paced and exciting start-up culture

Gurgaon/Gurugram

GoNoise.com - Digital Marketing Specialist 

Job Description for GoNoise.com - Digital Marketing Specialist  in Nexxbase Marketing Pvt Ltd in  Gurgaon/Gurugram for (3-6) years of experience. Apply Now!