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About Flipkart :  - Flipkart is India's largest e-commerce player with a valuation of over US $11 billion and sales of US $3 billion. Globally, it is among the top 5 most valued privately-funded technology-driven company (after Xiaomi, Uber and Airbnb).  - Our goal is to re-invent how people shop and buy digitally. Flipkart is known for its path-breaking services such as Cash on Delivery, and a 30-day replacement policy. Flipkart is the only online player offering services like In-a-Day Guarantee (50 cities) and Same-Day-Guarantee (13 cities) at scale. Flipkart's mobile app is one of the most downloaded and used app in the country.  - Launched in October 2007, Flipkart has become the preferred online marketplace for leading Indian and international brands offering over 20 million products cross 70+ categories including Books, Media, Consumer Electronics and Lifestyle.  - Flipkart, currently 33,000 people strong, has 30 million registered users clocking over 10 million daily visits. Flipkart's technology has enabled it to deliver 8 million shipments per month - and this number's only growing.  Role : Director - SEO & Product Marketing  As the Director, SEO & Mktg Product you will own the search engine optimization (SEO) channel and be responsible for all Product functions for the broader Marketing team.   SEO is one of the biggest marketing channels at Flipkart, but we expect it to be a far bigger contributor to traffic growth. As the SEO leader, you will have a highly visible role within the Org with an opportunity to influence how Flipkart runs its entire customer acquisition business.   - The Marketing Product team charter is to create systems & platforms to allow all Marketing teams to better target & acquire customers external to Flipkart. You will work with both internal stakeholders and external partners (Facebook, Google, other vendors) to externalize Flipkart data in a way that allows marketing to acquire the right users, at the right time, wherever they are.  - If you enjoy taking ownership end-to-end, working in a startup environment, managing a dynamic team and having the freedom to define and implement your vision to grow a business - this is the role for you.  Key responsibilities :  - Manage the SEO channel P&L. Design and execute a channel growth plan to expand the business agressively  - Manage Flipkart's SEO optimization and evolution across all categories & product lines  - Ideate, design & lead all SEO initiatives in collaboration with Product, Engineering, Finance and Business teams.   - Evangelize the SEO business and its needs. Represent SEO at key forums - Exec presentations, QBRs, Marketing & Product Reviews - to ensure visibility for the business  - Be responsible for planning & budgeting for the business ensuring that we achieve our growth goals. Support Finance & Analytics for the Annual Plan, Forecast and the Strategic Planning process  - Own the Marketing Product charter across all marketing teams - Brand, Media, and Digital mktg to build scalable systems & platforms to maximize customer acquisition efficiency. This includes - Data management systems & infrastructure for reporting, dashboarding  - Customer acquisition (externalization) systems - use internal customer data programmatically to allow us to better target users outside the Flipkart ecosystem e.g. Data management platforms, better integration with platforms like Google & Facebook etc.  - Bidding optimization platforms (or enablement systems) - use a wide array of signals like availability, pricing competitiveness, RU, etc. to help us more effectively manage bids OR enable 3rd-party systems we employ to do so.  - Content management systems for marketing  - Build & manage a high-performing team  Requirements :  - Bachelor's or equivalent degree required,top-tier MBA strongly preferred  - 7+ years Product management, Digital Marketing, or Management consulting experience required  - E-commerce or SEO experience, strongly preferred  - Demonstrated leadership experience and effective coaching skills for high-potential talent  - Demonstrated experience managing and growing a P&L and maximizing growth, or product management experience building scalable systems from the ground up  - Very strong interpersonal and relationship-building skills (externally and internally at all levels)  - Strong quantitative and analytical skills, including experience with spreadsheet modeling and trend forecasting (superior Microsoft Excel skills a must)  - Demonstrated experience working in a cross-functional team environment  - Excellent presentation skills, including superior Microsoft Powerpoint knowledge

Bangalore

Flipkart - Director - SEO & Product Marketing 

Job Description for Flipkart - Director - SEO & Product Marketing  in Flipkart in  Bangalore for (8-11) years of experience. Apply Now!

Flipkart - Director - SEO & Product Marketing  | iimjobs.com