We are partnering with a fast-growing, consumer-first D2C brand in the women's beauty and personal care space to hire a Head of Brand Marketing.

This is a high-impact leadership role for someone who has successfully built and scaled a Brand Marketing function from the ground up. We are looking for a brand builder who understands that today's strongest consumer brands are built not just through marketing, but through authentic communities, compelling storytelling, and meaningful consumer engagement.

Key Responsibilities:

- Build and lead the Brand Marketing function from scratch, including team, processes, and long-term brand strategy.

- Define and execute the brand vision, positioning, messaging, and communication strategy.

- Build a strong consumer community that drives advocacy, engagement, loyalty, and organic growth.

- Develop community-led marketing initiatives, ambassador programs, creator networks, and consumer engagement platforms.

- Drive influencer, creator, PR, social media, and content strategies to create a highly engaged brand ecosystem.

- Build a brand that resonates deeply with women consumers through authentic storytelling, education, and purpose-led campaigns.

- Own integrated marketing campaigns across digital, offline, social, experiential, and partnerships.

- Lead product launch strategies and go-to-market plans for new categories and innovations.

- Partner closely with Growth, Product, Creative, CRM, E-commerce, and Founder teams to create a seamless consumer experience.

- Use consumer insights, social listening, and market research to continuously refine brand strategy.

- Build and mentor a high-performing Brand Marketing and Community team.

Ideal Profile:

- 7-15 years of Brand Marketing experience, preferably in D2C beauty, personal care, skincare, wellness, fashion, or lifestyle brands.

- Proven experience building a brand marketing function and scaling brands in a high-growth environment.

- Strong experience building and nurturing consumer communities, ambassador programs, creator ecosystems, and brand advocacy initiatives.

- Deep understanding of social-first marketing, influencer strategy, content-led growth, and community-driven brand building.

- Strong understanding of the aspirations, behaviors, and purchasing journey of women consumers.

- Experience launching products, developing brand campaigns, and driving both brand equity and commercial growth.

- Strong commercial acumen with the ability to balance long-term brand building and business performance.

- Experience working closely with founders and cross-functional leadership teams.

- Prior experience in venture-backed D2C brands is highly preferred.

If you've built brands that consumers don't just buy but genuinely belong to we'd love to hear from you. Please reach out or share relevant profiles.