Digital Marketing Manager

Location: Ahmedabad

Experience: 2 Years

Department: Corporate Marketing

Team Structure: 2 Internal Team Members + External Digital Marketing Agency

Summary: We are looking for a proactive and strategic Corporate Marketing Manager based in Ahmedabad, this role demands a blend of creativity, leadership, coordination, and digital fluency. You will be responsible for managing a small internal team, coordinating with an external digital marketing agency, and aligning daily with the COO to ensure timely execution and brand consistency across all channels.

Key Responsibilities:

Strategy & Planning

- Develop and execute integrated marketing plans aligned with business goals and luxury brand positioning.

- Define clear marketing KPIs in line with lead generation, brand engagement, and ROI objectives.

Digital & Social Media Management

- Oversee marketing activities across Meta (Facebook), Instagram, LinkedIn, YouTube, and WhatsApp Business API (WABA).

- Coordinate with the digital marketing agency to execute targeted paid campaigns, content calendars, and performance tracking.

- Monitor platform analytics and optimize content strategies for engagement and conversion.

Internal Coordination & Stakeholder Management

- Serve as the marketing liaison with internal departments including Sales, Product, Operations, and Customer Experience.

- Ensure timely collection and dissemination of information required for marketing activities.

- Report daily to the COO with key updates, campaign status, and departmental progress.

Content & Creative Direction

- Supervise content development including social media posts, blogs, newsletters, and campaign creatives.

- Ensure messaging reflects the brands tone, values, and premium positioning Coordinate with designers, content creators, and agency partners for timely deliverables.

Campaign Management & Lead Generation

- Execute and monitor brand and lead generation campaigns across digital platforms.

- Track inquiries, engagement, and conversions through CRM tools, and share actionable insights with the Sales team.

- Assist in planning client engagement activities, online contests, and promotional strategies.

Reporting & Analysis

- Analyze campaign performance data and share concise reports with the COO.

- Recommend improvements based on marketing trends, analytics, and competitor benchmarking.

Required Qualifications & Skills:

- Strong understanding of digital and social media marketing tools and analytics.

- Prior experience managing external agencies and small in-house teams.

- Excellent communication, time management, and multitasking skills.

- Highly organized with a strong sense of accountability and ownership.

- Collaborative workplace culture and leadership visibility.