HamburgerMenu
iimjobs
Job Views:  
11
Applications:  5
Recruiter Actions:  0

Job Code

1644505

DENTSU - Associate Group Head - Copy

Posted 1 week ago

Description:


- The purpose of this role is to conceptualise and realise ideas through a comprehensive use of language and the written word.

- They have the ability to think in a holistic way about how an idea comes to life through all creative channels of a consumer experience.

- Develops language and copy in short form and long form to establish the tonality of ideas.

- They can act as mentor to junior members of the team and encourage learning.

Job Description:

Key responsibilities:


- Writes narratives, scripts and storyboards, annotations and treatments.

- Expresses ideas with clarity; on brand; on message and targeted to audience.

- Presents ideas to both the wider internal team and, occasionally, externally to clients with structure and parity.

- Comprehends and understands brand continuity, brand guidelines and brand positioning.

- Creatively supports the effective use of technology and its applications to solve business problems.

- Contributes work to pitches.

- Drives, defines and feeds back on: quality of briefs, regular reviews, feedback channels, creative quality and collaboration.

- Proactively identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors.

- Executes creative concepts together with Art Director at the direction of the creative director.


Didn’t find the job appropriate? Report this Job

Job Views:  
11
Applications:  5
Recruiter Actions:  0

Job Code

1644505

UPSKILL YOURSELF

My Learning Centre

Explore CoursesArrow