Job Description: Head - Real Estate Sales (Luxury Township Projects).

Company: Della Townships.

Location: Dadar, Mumbai.

Department: Sales & Marketing.

Position: Senior Leadership.

Role Overview:

- The Head of Real Estate Sales at Della Townships will lead, strategize, and drive sales for multiple luxury township projects across different locations.

- This senior role requires a strong leader with deep experience in high-end real estate, township sales management, and handling diverse sales teams.

- The incumbent will be responsible for revenue generation, channel partner relations, customer acquisition, and delivering exceptional luxury sales experiences aligned with Dellas brand standards.

Key Responsibilities:

Sales Strategy & Planning:

- Develop and execute robust sales strategies for all Della luxury township projects.

- Prepare and monitor quarterly and annual sales forecasts and revenue targets.

- Conduct market analysis on competitor offerings, pricing trends, buyer segments, and absorption rates.

Leadership & Team Management:

- Lead and manage sales teams deployed across various township project locations.

- Set performance metrics, conduct periodic reviews, and ensure continuous skill development.

- Foster a high-performance, customer-centric culture within the sales organisation.

Client Acquisition & Relationship Management:

- Build and nurture relationships with HNI and UHNI clients, corporate clients, and key investors.

- Oversee premium client interactions, negotiations, and high-value deal closures.

- Ensure all customers receive top-tier luxury service consistent with Della standards.

Channel Partner Ecosystem Management:

- Establish, strengthen, and manage a wide channel partner and broker network across regions.

- Conduct CP events, training, incentive schemes, and relationship-building initiatives.

- Ensure partners clearly communicate the brand positioning and project value propositions.

Launches & Marketing Coordination:

- Lead successful launches for new phases, clusters, or township expansions.

- Work closely with marketing for campaigns, events, digital promotions, and brand visibility.

- Approve sales collaterals, pricing sheets, layouts, and communication materials.

Sales Operations & Governance:

- Review daily sales funnels, site visits, lead conversions, and CRM data.

- Ensure strict adherence to booking processes, documentation, and regulatory compliance.

- Maintain accurate MIS reports and dashboards for management review.

Revenue Ownership & Commercial Decisions:

- Achieve quarterly and annual revenue targets for all township projects.

- Strategize pricing, inventory release, payment plans, and festive or seasonal offers.

- Approve deals, proposals, and special pricing for high-value transactions.

Job Expectations:

Key Requirements:

- Strong expertise in Mumbai and regional real estate markets.

- Excellent negotiation, leadership, and relationship-building skills.

- Ability to work with HNI/UHNI clients and manage channel partners effectively.

- Experience working with top developers in luxury or township segments.

- Strong understanding of digital lead management, CRM systems, and luxury customer experience.

- Proven track record of achieving high-value sales targets.

Minimum Qualification:

- MBA in Sales/Marketing preferred.

Minimum Job Experience:

- 12-20+ years of real estate sales experience with strong exposure to luxury townships or large premium residential developments.

-Minimum 5 years in a senior leadership role handling multi-location sales teams.

Reporting To: HOD.

Travel: Travelling required Apply Now.