Job Title - Product Manager Reporting - Sr. Marketing Manager Department - Marketing Experience : 2 - 3 years of Brand Management in FMCG Education - University Degree, MBA ( Marketing) Job Location - Dubai, UAE Supervising - NA Job Summary: - To prepare and execute marketing and brand building strategy and to attain given top line and bottom line targets through development of requisite marketing mix. - To perform Market research and analysis. Responsibility Area: Target Achievement: - To ensure achievement of top line and bottom line targets through providing marketing planning, support and execution. - Responsible for product planning and execution throughout the Product Lifecycle, including gathering, prioritizing product and customer requirements and defining the Product Vision. - Agency Management - To ensuring optimal utilization of resources of Market research agencies, Advertising agencies, Media Agencies. - Market Research - To identify research needs, evaluate Market Research proposals and to implement and control necessary actions emanating out of research. - Marketing Analysis - To do both primary and secondary sales analysis. - To do Competition / consumer, Media and Profitability tracking. - Development of Marketing and Brand Strategy - To formulate long term and short term strategy objectives and prepare incremental plans for marketing and brand building and to execute those plans. - Managing the New Product Development cycle from - Development of marketing mix elements - To ensure development and implementation of marketing mix elements in line with Business/ Marketing Plans. The elements would include: - Communication Strategy (including advertising) - Promotional Plan (Consumer Promo, Trade Promo, Merchandising and other visibility initiatives) - Media Planning - Packaging - Pricing Decisions - Product Development

Overseas/International

Others

Dabur -  Product Manager 

Job Description for Dabur -  Product Manager  in Dabur in  Overseas/International Others for (2-3) years of experience. Apply Now!