Role & Responsibilities - We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. - The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. - This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication. - New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. - Conduct market research and analysis to identify emerging trends and opportunities. - Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. - Work closely with the product development team to align marketing initiatives with product features and benefits. - Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively. - User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. - Utilize data-driven insights to enhance user experience and engagement. - A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators. - App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores.

Bangalore

Others

CG-VAK Software & Exports - Product Marketing - B2C Digital Products 

Job Description for CG-VAK Software & Exports - Product Marketing - B2C Digital Products  in C G Vak Softwares Exports Limited in  Bangalore Others for (4-7) years of experience. Apply Now!