Posted by
Posted in
Sales & Marketing
Job Code
1672217
Performance Marketing Role - Quick Commerce
Job role:
- Develop and execute performance marketing strategies to drive user acquisition, retention, and revenue growth.
- Build performance marketing strategy for qcommerce (Blinkit, Zepto, Swiggy Instamart, Dunzo, etc.) and marketplaces (Amazon, Flipkart, others) aligned to revenue and margin targets.
- Work with account managers of Amazon/Flipkart/qcommerce partners to secure events, deals, visibility slots, and coop marketing.
- Work with multiple stakeholders and manage expectations of internal and external client teams.
- Present and create weekly and monthly presentations and dashboards for review
- Coordinate with sales/category teams to align stock, pricing, and promotions with live campaigns to avoid stockouts and margin leakages.
- Stay updated on the latest trends and best practices in performance marketing to drive innovation and efficiency.
Requirements:
- Strong understanding of digital marketing channels & tools, hands-on quick comm and marketplaces platforms.
- Expertise in managing budgets upwards of 1 crore and delivering measurable results.
- Knowledge of retention, affiliates, and programmatic marketing is a plus.
- Preferably with FMCG and electronics category experience.
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Posted by
Posted in
Sales & Marketing
Job Code
1672217