Description:

Senior Manager - Internal Communications & Employer Branding

Location: BigBasket HQ, Bangalore

Function: Human Resources

About BigBasket

Are you passionate about the transformative power of e-commerce in reshaping Indias grocery retail landscape? BigBasket continues to redefine online grocery shopping, with a robust presence across 30+ cities and over 15 million customer orders per month. With a reimagined supply chain and a culture of innovation, BigBasket is committed to creating seamless and impactful customer experiences at scale.

About the Role

As Senior Manager Internal Communications & Employer Branding, you will lead the design and execution of communication strategies that drive employee engagement, strengthen organizational culture, and enhance BigBaskets employer brand.

This role anchors the organization-wide communication charter and focuses on positioning BigBasket as an employer of choice through strategic internal and external communication, thought leadership, and digital storytellingespecially across platforms like LinkedIn.

Key Responsibilities

- Develop and execute internal communication strategies aligned with business goals and cultural objectives.

- Define and maintain the HR Communication Charter and frameworks to ensure message clarity and consistency.

- Partner with HR, leadership, and business teams to deliver impactful organizational messages and campaigns.

- Create, edit, and manage engaging content for newsletters, intranet, leadership emails, and internal events.

- Manage all internal communication channels to ensure a unified tone, message, and brand voice.

- Oversee BigBaskets LinkedIn and other employer branding platformsplan content calendars, drive engagement, and showcase culture, people, and achievements.

- Develop creative messaging for social media campaigns, thought leadership initiatives, and employee advocacy programs.

- Drive employee engagement through storytelling, recognition programs, and culture-building campaigns.

- Support senior leadership communicationdraft key messages, presentations, and talking points.

- Plan and execute company-wide events, announcements, and town halls across various communication channels.

- Collaborate with creative teams to design visually engaging communication materials.

- Measure communication effectiveness through analytics, feedback, and surveys, and continuously improve engagement strategies.

What Were Looking For

- Exceptional written and verbal communication skills with strong storytelling, editing, and presentation abilities.

- Strategic thinker with an understanding of tone, timing, and impact.

- Proven ability to manage multiple stakeholders and projects in a fast-paced environment (experience in e-commerce or product-led organizations preferred).

- Strong understanding of digital communication tools and employee engagement platforms (especially LinkedIn).

- High emotional intelligence, creativity, and attention to detail in content delivery.

Qualification & Experience

- Masters degree (MBA/MA) in Communications, Marketing, or Journalism.

- 8-10 years of experience in internal or corporate communications, with exposure to change management, leadership messaging, and employee engagement initiatives.