Assistant Marketing Specialist - IT Services

Key Responsibilities:

- Develop and execute comprehensive marketing strategies to support business growth and brand objectives.

- Plan, manage, and optimize SEO, SEM, and social media campaigns to improve visibility and lead generation.

- Conduct detailed market research and competitor analysis to identify new opportunities and trends.

- Collaborate cross-functionally with sales, product, and design teams to ensure consistent marketing alignment.

- Track, analyze, and present campaign performance reports with actionable insights.

- Plan and execute events, webinars, and product launches to strengthen brand presence.

- Lead, mentor, and manage a team of 15 marketing professionals to drive performance excellence.

- Stay updated with the latest digital marketing tools, strategies, and trends.

- Create and execute impactful email marketing campaigns to nurture leads and enhance engagement.

Requirements:

- 4-6 years of proven experience in marketing within the IT Consulting / IT Services industry.

- Strong expertise in digital marketing, SEO, SEM, and social media management.

- Excellent leadership, communication, and analytical skills.

- Ability to multitask, manage deadlines, and deliver measurable marketing outcomes.

- Experience managing and motivating large marketing teams is a plus.