Our client, an MNC FMCG company, is looking for the following: Role: Area Sales Manager (Banaras, Gorakhpur, Allahabad) HQ: Varanasi Team Size - 4 Volume of Business - 2 Cr monthly ROLE OBJECTIVE: To achieve area business plan, sales &amp; distribution objective and manage the team effectively in line with business objectives RESPONSIBILITIES: 1. Deliver topline sales number for the Area/State - To plan and achieve the sales targets. - To plan and achieve the distribution targets - Ensure control on Damage, Returns and Expiry in line with norms 2. Area &amp; Business Planning (in line with S&amp;D norms) - Ensuring quality of market coverage through executives and distribution network - Achieve S&amp;D Targets as per plan - Monitor implementation of Distribution plan across distributor territories - Monitor brand availability, visibility &amp; freshness (Stock rotation) - Drive NPI in line with plan - Ensure that the executives are regularly working with the ISR &amp; visiting distributors - Formulate &amp; execute the secondary sales plan - Conduct meetings for executives and review area performance every month 3. Ensure Financial management by way of: - Implementing credit policy and credit controls - Timely claims settlement - Risk-free realization from the customer (distributor, institutions &amp; cooperatives) - Timely ROI calculation and communication for distributors 4. Distributor &amp; Infrastructure Development and Management - Educate and train the distributors on systems &amp; processes - Ensure optimal stocking levels and high billing efficiency for all distributors - Ensure distributor compliance to agreed service levels &amp; credit terms - Review distributor financial health (pipeline and outstanding) - Ensure that the claims of the distributor are settled by the company within specified time limits 5. Code of conduct and compliance to stat / regulatory norms - Adherence to code of conduct - Adherence to SOP - Conformation to all financial and administration systems - To ensure that Trade Marketing activities are carried out as per norms laid down. - Analyze the market situation and ensure accurate sales forecasting in line with company norms - Compliance to statutory and regulatory norms - Handle Legal Issues, PFA issues, packaging defects etc 6. Administration Responsibilities - Provide administrative support to the Regional Sales Office through timely and accurate reporting - Monitor competitor activity and ensure timely reporting of the same - Ensure timely submission of claims for the area 7. People Management - To motivate, train &amp; develop team for achievement of Targets, to maintain hygiene in the marketplace &amp; work towards their all-round development. - Facilitate and support training for the field force. Active role in developing their Skills - To identify talent in market (attract talent /prelim interviews for recruitment) 8. Localised Trade Marketing Initiatives - To develop new business plan in order to increase volume/value sales. - Design, recommend and implement innovative Trade Marketing activities through proper identification of trade channels and segments within. - Implement regional plans developed by the Trade Marketing Team - Support &amp; Provide feedback on marketing plans for the area REQUIREMENTS: MBA with 3 - 7 years experience at area level in a FMCG company with sufficient knowledge and understanding about Sales systems and processes

Varanasi/Banaras

Area Sales Manager - FMCG 

Job Description for Area Sales Manager - FMCG  in PeopleZ HR in  Varanasi/Banaras for (3-7) years of experience. Apply Now!