Posted by
Posted in
Sales & Marketing
Job Code
1704185
Key Accountabilities :
Sales & Growth Delivery :
- Achieve net sales target and market share
- Business forecasting, projecting and driving desired results
- Identifying opportunities to build business
Distribution Expansion & Channel Development :
- Ensure stable distributor network both in Urban and Non-Urban markets
- Set, Monitor and ensure achievement of brand wise, area wise distribution targets.
- Ensure proper identification, activation and management of wholesale and SS channel to improve indirect coverage
- Drive efficiencies on ground through right training of the team
Trade Marketing Execution :
- Develop innovative plans to activate markets basis local knowledge and share with HO in a timely manner
- Ensure high-impact execution of trade schemes (visibility, POSM, retailer adoption)
- Maximize ROI and budget utilization on trade promotions
Market Intelligence & Competition Tracking :
- Coach, mentor and motivate field force to ensure performance maximization
- Ensure timely alignment of team on all initiatives and plans of the company
- Talent management and creating talent roadmap
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Posted by
Posted in
Sales & Marketing
Job Code
1704185