INDIAN FMCG COMPANY   Zonal Manager - KAM (Handling Modern Trade, CSD /CPC & Institution ) reporting to Head Modern Trade based out of Mumbai handling West North & East India .  Education & Qualification : MBA Mktg from Top B Schools with experience of Handling atleast 2 regions  Team - 3 KAM (Modern Trade) & 2 KAM (CSD /CPC)   Volume : 50-60 cr pa   Age : Not exceeding 38 yrs   Key Roles / Accountabilities  1. To Allocate & Monitor Budgets for Events/Promotions, Signage & Merchandising for the Key Accounts.   2. Deliver insightful customer, shopper and occasion insights, plus marketing equipment, promotions, and other services to maximize profit in every channel.   3. Generate actionable consumer/shopper insights to maximize profit in the key accounts of the designated channel.  4. Develop standard key account Terms & Conditions for designated channel and ensure compliance.  5. Support the National Key Account Manager in negotiations with key accounts customers.  6. Create customer-tailored activations for national key accounts.  7. Volume tracking for all activated outlets and all key accounts  8. New Account Acquisition-Grow the National Portfolio by aggressively acquiring large Key Accounts in India as well as tieing up with International Key Accounts for the particular channel.   9. Tracking of spend vs. budget  10. Driving Cost advantages through the channel in terms of activities and promotions.  11. Mapping competition activities for the particular channel.  12. Identify gaps & growth opportunities in various key accounts .

Mumbai

Zonal Manager - Key Account Management - Modern Trade - FMCG - IIM/MDI/ISB/FMS  

Job Description for Zonal Manager - Key Account Management - Modern Trade - FMCG - IIM/MDI/ISB/FMS   in Search Firm in  Mumbai for (8-15) years of experience. Apply Now!