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Vistas Technolabs Reviews by Employees

Responsibilities: - Define and execute strategies driven by user research and market intelligence for optimising the user funnel growth, considering both funnel demand and conversion. - Strategize and drive acquisition, conversion and expansion by investing in the product life cycle. - Analyse and lead incremental improvements to our product journey. - Setup and measure success metrics through effective analysing of both product and user behaviour data. - Closely work with the product management and marketing team to align, develop product strategy and execution plans. - Discover opportunities to optimise user journeys and value propositions. - Make sure the product can capture value by improving distribution and enablement. - Always analyse funnel performance, monitor test and campaign success metrics. - Comprehend various forms of attribution, audience profiling and online analytics platforms - Collaborate across functions by providing insights into product data, funnel,engagement and growth metrics to manage product growth. Requirements: - 3+ years of relevant experience in product led growth marketing. - MBA in Business, Marketing, or other related disciplines will be preferred. - Ability to drive priorities in a fast paced environment by collaborating and onboarding all stakeholders with a data driven approach. - Strongly driven by metrics, process and macro trends. - Strong multi tasking skills for managing multiple products aligning to business priorities. - Strong data driven decision making skills. - Experience in basic app re-engagements platforms like Moengage, CleverTap, Web Engage, etc. - Excellent analytical and structured thinking along with interpersonal and communication skills. - Accustomed to dealing with ambiguity in a fast-paced environment. - Proven ability to collaborate successfully across cross functions.

Bangalore

ZET -  Senior Associate - Product Marketing 

Job Description for ZET -  Senior Associate - Product Marketing  in ZET in  Bangalore for (2-7) years of experience. Apply Now!

ZET -  Senior Associate - Product Marketing  | iimjobs.com