XIPHIAS Software Technologies - Digital SEO Marketing Specialist

Description:

- We are seeking a results-driven Digital SEO Marketing Specialist to improve our online visibility, drive organic traffic, and enhance search engine rankings.

- The ideal candidate will have a strong understanding of SEO strategies, digital marketing tools, and content optimization techniques.

Key Responsibilities:

- Develop and implement effective SEO strategies to improve organic search rankings

- Conduct keyword research, competitor analysis, and SEO audits

- Optimize website content, landing pages, and blogs for search engines

- Monitor and analyze website performance using tools like Google Analytics, Search Console, and SEO platforms

- Manage on-page and off-page SEO activities, including link-building strategies

- Collaborate with content, design, and development teams to ensure SEO best practices are followed

- Stay updated with the latest SEO trends, algorithm updates, and digital marketing practices

Skills & Qualifications:

- Strong knowledge of SEO (on-page, off-page, and technical SEO)

- Experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar

- Understanding of digital marketing concepts including content marketing, social media, and PPC basics

- Ability to analyze data and convert insights into actionable strategies

- Good communication and reporting skills