Wizcraft - Business Development Manager

Business Development Manager

We are expanding our Brand Activation team and are looking for a seasoned and strategic Business Development leader to drive growth across key markets. The ideal candidate will have a deep understanding of the events and marketing services landscape, with strong capabilities in business planning, client relationship management, and go-to-market strategy.

This role is ideal for professionals who thrive in a high-growth, fast-paced environment and can lead the charge in identifying new business opportunities, nurturing key relationships, and expanding market share across the region.

Key Responsibilities

Business Planning & Strategy

- Develop and execute robust go-to-market strategies to drive revenue growth and brand presence

- Forecast business performance and create strategic plans aligned with organizational objectives

- Analyze market trends, competitor landscape, and client behavior to identify business opportunities

- Evaluate and prioritize new opportunities based on strategic fit, revenue potential, and feasibility

- Set regional sales targets and guide the team through effective client mapping and account strategy

- Lead annual budgeting, quarterly forecasting, and long-term business planning for the region

- Contribute to leadership discussions with actionable insights and market intelligence

Business Development

- Build and strengthen relationships with key clients, agencies, and brand stakeholders

- Proactively research and analyze existing and potential clients to uncover new opportunities

- Drive the end-to-end pitching process, from brief interpretation to proposal development and client presentations

- Collaborate with internal teams (creative, operations, finance) to ensure seamless proposal delivery

- Ensure conversion of leads into long-term, revenue-generating partnerships

Process & Team Management

- Define, implement, and continuously improve business development processes and best practices

- Provide strategic guidance and mentorship to team members on client pitches and presentation design

- Champion the adoption of business systems, CRM tools, and templates to enhance team efficiency

- Ensure high-quality, impactful pitch decks and proposals that showcase the full range of Brand Activation services

Key Skills & Requirements

- 8 to 15 years of relevant experience in business development, preferably in the events, experiential marketing, or brand activation industry

- Proven track record of developing winning strategies and securing large-scale brand accounts

- Strong strategic thinking with the ability to link business needs to creative marketing solutions