WizCommerce - Manager - Growth Marketing

Description: Growth Marketing Manager.

About the company:

At WizCommerce, we are revolutionising B2B commerce for manufacturers, wholesalers, and distributors across the USA, India, and Canada.

Our mission is to empower businesses with innovative technology solutions that drive revenue and foster growth.

We help businesses move away from outdated software and offline selling methods by providing a cutting-edge, AI-powered B2B sales app that makes it easy for sales reps to take orders at trade shows, in the field, or online.

Our platform also helps them upsell better and automate internal processes with an intuitive and modern interface.

B2B commerce has traditionally lagged behind B2C in terms of innovation. At WizCommerce, we are changing that by building tools that help B2B businesses streamline operations and deliver a great experience to their customers.

If you want to be part of a team disrupting a trillion-dollar space, WizCommerce is the place to be.

Founders:

Divyaanshu Makkar (Co-founder, CEO)

Vikas Garg (Co-founder, CCO)

About This Role:

If you love turning good ideas into campaigns that actually generate demand This role is for you.

Were looking for a Growth Marketing Manager who gets excited about building demand engines from the ground up.

Someone who enjoys figuring out what will resonate, what will convert, and whats worth doubling down on.

Youll own how we run webinars, gated content, and paid campaigns not as isolated channels, but as connected plays that move real pipeline.

This is a hands-on role where youll plan campaigns, run experiments, learn fast, and continuously raise the bar on quality.

Key Responsibilities:

- Own gated content strategy.

- Identify high-intent topics aligned to ICP pain points and buying stages.

- Define the right format for each play (ebook, checklist, report, guide).

- Write & execute the content for the assets.

- Plan and own distribution across ads, email, and relevant channels.

- Define success metrics and review performance post-launch.

Paid Ads:

- Lead paid budget allocation across LinkedIn, Google, and Meta, in collaboration with leadership.

- Fully own ad messaging and creative direction, ensuring alignment with campaign narratives and target audience.

- Identify 23 repeatable demand plays (by audience, message, or offer) that show clear potential to scale over time.

Set up & Scale Webinars & Online Events:

- Fully own webinar strategy, including:

- Topic selection and narrative.

- Speaker outreach and coordination.

- GTM planning across email, ads, and social.

- Post-webinar follow-ups and performance review.

- Build webinars into a repeatable, scalable demand channel.

Skills Required:

This role will work well for you if:

- You have 5+ years of experience in B2B SaaS, ideally at early to mid-sized startups where you had real ownership.

- Youve personally run paid ads on LinkedIn and Google not just reviewed reports or managed agencies.

- Youre comfortable working inside HubSpot and understand how campaigns, forms, workflows, and reporting actually work.

- Youve planned and executed webinars and gated content yourself, end to end.

- You can write clearly and convincingly, and you have a good eye for what Looks and feels high quality.

- Youre comfortable juggling strategy and execution thinking through the why and then rolling up your sleeves to make it happen.