What's Wiom?

92% Indians don't have unlimited home broadband internet!

Enter Wiom.

Wiom is a new-age internet platform, that buys unused internet from existing internet users and sells it to people who are looking for affordable and high-quality internet.

For the next 100M households, who do not have Unlimited and High-Speed Home Internet, Wiom is the most aspirational and 24 hours Unlimited Internet solution. Unlike existing Service Providers, Wiom

- provides Daily Plans, Zero Upfront Costs and Roaming Internet.

- is highly scalable and affordable due to the shared economy and platform approach.

Wiom has been founded by a group of IIT IIM alumni with prior experience in companies like Microsoft, American Express and is backed by marquee investors like 3one4 Capital, Omidyar Network, Your Nest, Auxano etc. Wiom is the fastest-growing company in its space and will impact 500 million Indians in the next 5 years.

What's it like to work at Wiom?

We are going to be upfront. The way we work does NOT suit everyone. No old-fashioned hierarchy. No micro-management. No hiding behind fancy job titles. Those joining us from old-school firms, experience a breath of fresh air. We work through layers of self-sufficient, autonomous teams start-ups. We are a bunch of teams start-ups within teams start-ups within teams start-ups within teams start-ups

Wiom is that place in your career, where you transition from management to ownership. A transition eased by guidance and plenty of support from talented, super-smart colleagues.

JD of Marketing Generalist

We are looking for a hands-on marketer who knows how to get things done.This role sits at the intersection of brand, content, digital and offline marketing. You should be equally comfortable brainstorming a campaign, working with a creative agency, getting content produced for social media, coordinating with offline deployment vendors, and being on-ground when required to make sure the final execution actually happens. This is not a role where the job ends at giving a brief to an agency. We are looking for someone who can own execution end-to-end.

Workstreams You Will Own (Like a Boss!)

- Campaign execution: Take marketing campaigns from brief and idea to creative development, production, deployment and closure across online and offline channels.

- Agency & vendor management: Work closely with creative/branding agencies, production partners, printers, fabricators and offline deployment agencies. Drive timelines, quality and costs rather than simply coordinating with them.

- Content & social: Understand how the content ecosystem works across Instagram, YouTube and other digital platforms. Work with internal teams, agencies and creators to develop relevant content and social campaigns.

- Offline marketing: Execute hyperlocal and on-ground campaigns including branding, activations, events, outdoor assets, partnerships and other offline interventions.

- Creative judgement: Translate a business or marketing objective into a sharp brief and work with designers/copywriters/agencies to improve the output rather than simply accepting what comes back.

- Experimentation: Identify new channels, content formats, partnerships and campaign ideas, test them quickly and build onwhat works.

- Execution ownership: Coordinate across multiple internal and external stakeholders, troubleshoot problems and ensure campaigns actually go live on time and as intended.

What makes you a great fit!

- Someone with 2-4 years of hands-on marketing experience, preferably in a startup or fast-moving consumer business

- Worked across both digital and offline marketing, rather than being specialised in only one channel.

- Direct experience managing creative/branding agencies and execution/deployment vendors.

- A strong understanding of content, social media and how brands are built in today's digital ecosystem.

- Demonstrated ability to independently drive projects from an ambiguous brief to final execution.

- Strong communication, coordination and problem-solving skills.

- High ownership and comfort working in an environment where priorities move quickly and there isn't always an existing playbook.

- Strong academic background: graduates from high-quality colleges/institutions preferred.

What Will Make Someone Stand Out

You have actually made things happen - launched campaigns, negotiated with vendors, solved last-minute execution problems, pushed agencies for better creative, experimented with new formats and occasionally gone on-ground yourself to make sure something gets deployed correctly. We care less about how many marketing frameworks you know and more about whether you can understand the objective, figure out what needs to happen and drive it to completion