Posted by
Posted in
Sales & Marketing
Job Code
1694174

Job Title : Sales Lead - Insights
Company : VTION
Location : Mumbai
Position Type : [Full-time]
VTION is a consumer behavior intelligence platform that empowers brands and agencies with real-time insights derived from first-party behavioral data. With a strong focus on Activation, 1P SDKs, and actionable Insights, we enable our clients to decode digital consumption habits with unmatched accuracy and scale.
We are scaling our product-led growth strategy - and are looking for passionate sales leaders who can take our Insights offerings to the next level
Role Overview :
- As the Sales Lead Insights Business at VTION, you will play a pivotal role in both acquisition of clients as well leading client engagement, through consistent high quality deliveries. You will own the end-to-end sales lifecycle for our syndicated and customized insights solutions.
- Your role will be key in expanding our client base, unlocking new verticals, and positioning VTION as the preferred insights partner for data-driven marketing and product teams.
Responsibilities :
Sales Ownership & Revenue Growth :
- You will own the revenue number for the Insights vertical, taking complete accountability for sales pipeline creation, deal closures, and hitting or exceeding ARR targets.
- Identify key decision makers and influencers at client side
- With help of the research team, deliver high quality, timely outputs to client
- You will proactively identify upsell and renewal opportunities by understanding client needs, usage trends, and potential for additional value.
- You will represent VTION at webinars, conferences, and client forums, acting as a brand ambassador and expert in consumer behavior insights.
- Identify and engage with mid-to-senior decision makers (CMOs, Heads of Strategy, Brand Leads)
- Represent VTION.ai in industry events, webinars, and product demos
- Own revenue targets for the Insights vertical across agencies, brand teams, and research partners
- Drive renewals and upsells with a strong understanding of client goals
- Maintain accurate pipeline hygiene and forecasting in CRM systems
Client Management :
- Lead and manage client relationships.
- Cultivate and maintain strong relationships with existing clients. Understand their feedback, and proactively suggest new insights that align with their evolving needs
- You will build and nurture long-term relationships with mid-to-senior level stakeholders, becoming a trusted advisor to client decision makers.
- You will represent VTION at webinars, conferences, and client forums, acting as a brand ambassador and expert in consumer behavior insights.
- Identify and engage with mid-to-senior decision makers (CMOs, Heads of Strategy, Brand Leads)
- Represent VTION.ai in industry events, webinars, and product demos
Consultative Selling & Solutioning :
- You will take a solutions-first approach to selling, engaging with clients to understand their strategic challenges and aligning our insights offerings to address them.
- You will create and present proposals and responses to RFPs that clearly demonstrate the value of VTIONs platform, ensuring commercial and strategic alignment.
- Position VTIONs behavioral intelligence platform as a critical input into brand, media, and innovation strategies
- Respond to RFPs, pitch custom solutions, and negotiate contracts
Sales Process Management :
- Oversee sales process Lead generation, Proposal submission, follow up, order fulfilment
- Develop strong negotiation skills to ensure mutually beneficial agreements. Close deals by demonstrating the ROI of investing in market research insights
- Identify potential clients who could benefit from market research insights
- Collaborate with marketing teams to generate leads and create strategies for outreach.
- You will maintain pipeline accuracy and forecasting discipline using the companys CRM, enabling visibility for leadership and planning.
Team Work and Collaboration :
- Work with operations team for client deliverables
- Plan and supervise client campaigns along with marketing team and track effectiveness of lead generation initiatives
- You will work cross-functionally with product managers, analysts, and delivery teams to scope and execute high-impact, feasible insights solutions that meet client expectations and timelines.
- Collaborate with delivery, product, and tech teams to ensure feasibility and timelines
Performance Metrics :
- Quarterly revenue from new Insights deals (ARR)
- New logos acquired and activated
- Average deal size and conversion cycle
- Client feedback and repeat business rate
- Cross-sell effectiveness into Activation and SDK products
Qualifications :
- Bachelors/Masters degree in Business, or a related field,
- 5-10 years experience in consumer insights
- Business development experience in aligned geography
- Excellent written communication, presentation skills
- Ability to connect the dots with data and offer sharp and actionable insights
- Time management and Problem solving skills
- Strong collaboration and stakeholder management skills
- Proficient in CRM suite software understanding
- Knowledge of Market research methodologies
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Posted by
Posted in
Sales & Marketing
Job Code
1694174