VIVO - Manager/Senior Manager - Modern Trade

Manager/Senior Manager - Modern Trade

- Will be the first Contact Point from vivo HO for MT Partners & State Company.

- Support States in ensuring the Partners Deliver Volume, Value, Business & Profitability against ASP (Annual Sales Planning) for the Chain by location.

- Sales & Marketing Plan + Budgeting Yearly, Quarterly & Monthly.

- Support States & Monitor planning and execution of monthly promotion with creativity at each store on alignment with Marketing and Retail team.

- Visibility in Modern Trade is a key factor.

- Ensure alignment between Chains, State & HO to get the best visibility.

- Review of business with Chains, store team, Category Manager, and States on driving the category with their support every Month.

- Drive Market share at each of the stores in the state (Need deep dive intervention).

- Have periodic review on the progress of Business Weekly, Monthly, Quarterly, with regular update to the immediate Manager and MT Head on sales trends, Market developments, and competition.

- Stock planning & Allocation Support management from HO for every Chain.

- Forecasting, Listing, Merchandising, Shelf Share.

- Social Media Visibility Ensure visibility on Chain Social Media Handles during important launches, sales seasons, and throughout the year.

- Focus on regional chains' growth by creating differentiated promotions rather than the national Chains.

- Driving the TOT parameters with Chains to drive effective and sustainable growth (Effective use of Data Sharing, Driving multiple visibility spaces, and Achieving the monthly Target).

- Ensure Process orientation initiatives to increase market share with developing the team to deliver the set objectives and monitor the effectiveness of the same on a regular basis.

- Standardization of existing processes and preparation of new SOP's.

- Working with GTM, PSS, Retail & other departments at HO and State level for Planning and execution of new Launches, Consumer Promotion, incremental space /Volume on regular intervals.

- Pre & post sales tracking & analysis of promotion effectiveness.