VIP Bags - Head - Key Accounts Manager - Modern Trade

Role : Head - Key Accounts Manager, Modern Trade

Location: Mumbai, CO

Function: Modern Trade (Large Format Stores)

Industry: Luggage, FMCG/FMCD

Experience - Must have 10 to 15 Yrs. of KAM experience in Modern Trade

Qualification: MBA preferred, Min Graduation

Reports to: Channel Head-Modern Trade

Reportees: Yes

Skills and Competencies:

- Strategic thinking

- Leadership

- Communication skills

- Innovative & Analytical skills

Functional Competencies:

- Market Analysis

- Sales and Business Development

- Modern Trade Operations/ LFS Operations

- Account management

- Product / Pricing / Competition knowledge

Role and Responsibility:

- Drive sales through the premium LFS/ departmental stores (Shoppers/ Lifestyle/ Centro/ Pantaloons etc.) for Travel bags, Accessories and Handbags.

- Deliver monthly/ quarterly/ annual Business as per the Joint Business Planning for the Chains by location.

- Negotiate and drive the TOT parameters with Chains to drive effective and sustainable growth.

- Strengthen the brand equity and loyalty amongst consumers through initiatives like promotions & in-store activations.

- Responsible for stock planning & forecasting to ensure low stock outs, faster delivery schedules and reduced lead time.

- Market intelligence to keep tab of stock availability, competition mapping, recommending price and product placements.

- Act as a link between the partners and internal stakeholders like marketing, commercial, legal and supply chain.

- Lead reviews with key accounts and regional operations teams to understand challenges and mitigate the gaps/ optimize business opportunities.

- Develop monthly/Quarterly activity calendar for the respective Chain.