Vijay Sabre Safety - General Manager - Marketing & Business Development

Company Overview:

VIJAY SABRE SAFETY PRIVATE LIMITED is a leading manufacturer and supplier of high-quality safety equipment and solutions, catering to diverse industries such as construction, manufacturing, oil & gas, and healthcare. We are committed to providing innovative and reliable products that ensure the safety and well-being of workers across India. Our extensive product range includes personal protective equipment (PPE), fall protection systems, and specialized safety gear.

1. Strategic Planning & Leadership:

- Develop and implement short-term and long-term marketing and business development strategies.

- Identify new market opportunities in fire safety systems (fire alarms, fire suppression systems, hydrant systems, extinguishers, etc.).

- Drive revenue growth and profitability targets.

- Lead and mentor marketing and sales teams.

2. Business Development:

- Identify and secure large-scale projects in commercial, industrial, residential, and government sectors.

- Develop strong relationships with consultants, contractors, architects, MEP firms, and government authorities.

- Participate in tenders, bidding processes, and contract negotiations.

- Establish channel partners and distribution networks.

3. Marketing Management:

- Develop brand positioning and go-to-market strategies.

- Oversee digital marketing, exhibitions, trade shows, and promotional campaigns.

- Conduct competitor and market analysis.

- Develop pricing strategies aligned with market conditions.

4. Key Account & Client Relationship Management:

- Maintain relationships with key corporate and institutional clients.

- Ensure high customer satisfaction and repeat business.

- Handle high-level negotiations and strategic partnerships.

5. Compliance & Industry Standards:

- Ensure adherence to fire safety regulations and standards (NFPA, local fire codes, etc.).

- Stay updated with regulatory changes in the fire safety industry.

6. Financial Management:

- Prepare and manage marketing budgets.

- Forecast sales and revenue projections.

- Monitor KPIs and ensure targets are met.

- Bachelor's degree in Business Administration, Marketing, or a related field; MBA preferred.