- Design and own, Company's Sales & Market Growth Strategy, aligned to organizational vision and longterm objectives, with guidance and approval from the CEO.

- Translate strategy into clear plans, priorities, budgets, and execution roadmaps across sectors and geographies.

- Align sales organization structure, capabilities, and investments to the approved strategy.

- Ensure strategic clarity and alignment across leadership and frontline sales teams.

Revenue, Margins & Business Development

- Own topline and bottomline performance across Industrial, Medical, and New Energy verticals.

- Drive growth through existing accounts, new customers, new applications, and emerging sectors.

- Lead geographic and sectorbased business development and key account strategies.

Institutionalizing Sales Excellence

- Build and sustain robust sales processes, systems, and governance, reducing dependence on individual driven wins.

- Lead adoption and discipline of Sales CRM as a central platform for pipeline management, forecasting, and customer engagement.

- Leverage AI, advanced analytics, and digital tools to improve demand visibility, insights, and decision making.

- Introduce automation of repeatable sales activities to improve productivity and consistency.

Sales Planning, Budgets & Performance Management

- Own sales planning, budgeting, forecasting, and MIS in alignment with strategic priorities.

- Define and cascade OKRs / KPIs aligned to organizational strategy and values.

- Design and lead structured review mechanisms such as sales scrums, monthly reviews, and quarterly business reviews.

- Create a performance culture grounded in data, transparency, and learning.

Marketing, Communication & Lead Generation

- Own the Sales & Marketing charter, including positioning, messaging, and market presence.

- Drive lead generation strategies across regions, sectors, and applications.

- Oversee marketing communications, branding initiatives, customer events, industry forums, and trade shows.

- Ensure marketing efforts are tightly integrated with sales priorities and measurable outcomes.

Global & JV Collaboration

- Collaborate closely with global sales and functional teams.

- Ensure alignment across joint gotomarket initiatives, opportunity sharing, and best practices.

- Manage domestic and international sales with sensitivity to cultural and market nuances.

CrossFunctional Collaboration (Critical Success Factor)

- Work in close partnership with Operations, Engineering, Technical, Service, Finance, and Support functions.

- Enable seamless coordination between market commitments and execution capabilities.

- Act as a unifying leader who drives shared ownership and collective outcomes across the organization.

Customer Relationships & Market Presence

- Spend significant time traveling to meet customers, building strong, trusted, and longlasting relationships.

- Act as a senior ambassador of company with key customers, partners, industry bodies, and global stakeholders.

- Bring deep market and customer insights back into strategy, product, and operational decisionmaking.

Governance, Ethics & Compliance

- Ensure adherence to budgets, policies, statutory, legal, and compliance requirements.

- Uphold the highest standards of business ethics, transparency, and governance.

- Maintain a strong grasp of P&L drivers and financial discipline.

People, Culture & Leadership

- Build, mentor, and successionplan a strong sales and marketing leadership team.

- Believe firmly in building leaders, not followers.

- Keep teams aligned, motivated, and anchored to organizational values and vision.

- Promote a mindset of Customer Organization Team Individual in decisionmaking.

Leadership Style & Values

- Conscious, empathetic, humble, and grounded.

- Strategic first, executionoriented next.

- Collaborative, transparent, and valuesdriven.

- Dataled, researchoriented, with balanced intuition.

- Curious learner; low ego; high ownership.

- Respects worklife balance and sustainable performance.

- Culturally sensitive and capable of representing organization with grace and credibility globally.

Preferred candidate profile

Education & Experience

- Bachelors degree in engineering (BE) preferably Mechanical or Electrical.

- MBA preferred.

- 15-25 years of experience in sales, business development, or related leadership roles.

- Proven exposure to solutionled B2B sales, multisector environments, and global or matrix organizations.

Who Will Thrive in this role.

- This role is for a leader who sees sales not merely as numbers to be delivered, but as trust to be earned, teams to be built, and institutions to be strengthened.

- We are looking for someone who brings maturity, humility, and deptha leader who listens before acting, plans before executing, and builds before scaling. Someone who finds meaning in creating longlasting customer relationships, strong internal partnerships, and capable leaders who can succeed independently.

- At our company, success is collective. The right leader will naturally place customers first, the organization next, teams thereafter, and self, lastnot out of obligation, but conviction. This is a role for a professional who believes that culture and values are not slogans, but daily choices reflected in behavior, fairness, and transparency.

If you are energized by:

- Building systems rather than chasing heroic wins

- Aligning strategy, people, and execution with purpose

- Collaborating deeply across functions and cultures

- Leading with empathy, clarity, and quiet confidence

- Representing an organization with grace, integrity, and pride,

- then we offer you an opportunity to shape a meaningful legacy, while growing a business that balances ambition with responsibility.

Role: Business Head

Industry Type: Industrial Equipment / Machinery (Machine Tools)

Department: Strategic & Top Management

Employment Type: Full Time, Permanent

Role Category: Top Management