Vice President - Performance & Marketing

Description:

Role Overview

Were looking for a VP - Performance & Marketing to lead growth across paid channels, brand strategy, and user acquisition. You will own the marketing P&L, drive CAC efficiency, and scale the business globally through data-driven experimentation and creative strategy.

Key Responsibilities:

- Lead end-to-end performance marketing across Google, Meta, programmatic, and emerging platforms.

- Build and execute ROI-driven campaigns for user acquisition, engagement, and retention.

- Optimize marketing funnels to balance growth and profitability.

- Own marketing analytics, attribution, and budgeting.

- Drive creative strategy and collaborate with product teams for high-converting assets and messaging.

- Explore and scale new international markets, working closely with the leadership team.

- Mentor and scale a high-performance marketing team.

- Work cross-functionally with Product, Data, and Engineering to enable growth experimentation.

Requirements:

- 812 years of experience in digital/performance marketing for high-scale consumer tech or gaming/social apps.

- Proven track record of managing $5M+ monthly budgets efficiently.

- Deep understanding of CPI, LTV, CAC, ROAS, and marketing attribution models.

- Analytical and creative able to combine data insights with storytelling.

- Experience leading teams and driving measurable impact in fast-paced, execution-first environments.

- Strong stakeholder management and leadership skills.

- Must have exp- Proven track record of managing 20-40Cr monthly budgets efficiently.

Why Join us:

- Above-market compensation with strong performance-linked incentives.

- Ownership & autonomy work directly with founders on high-impact projects.

- Fast-growth environment 15% MoM scaling, global expansion plans.

- High ownership, low bureaucracy lean team, fast decisions, meaningful outcomes.

- Growth opportunities: 50%+ year-on-year growth to top performers.

- Opportunity to work with high-growth mindset founders with strong ownership.